{"id":252846,"date":"2025-06-10T12:34:00","date_gmt":"2025-06-10T11:34:00","guid":{"rendered":"https:\/\/www.joseperez.fr\/?p=252846"},"modified":"2025-10-08T13:12:44","modified_gmt":"2025-10-08T11:12:44","slug":"404-error","status":"publish","type":"post","link":"https:\/\/www.joseperez.fr\/en\/erreur-404\/","title":{"rendered":"Error 404: How to Fix It to Improve Your SEO?"},"content":{"rendered":"<h2 data-start=\"258\" data-end=\"322\"><span class=\"ez-toc-section\" id=\"Erreur_404_comment_la_corriger_pour_ameliorer_votre_SEO\"><\/span>Error 404: How to Fix It to Improve Your SEO?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"324\" data-end=\"647\">You're browsing a website, you click on a link, and\u2026 <strong data-start=\"401\" data-end=\"436\">\u00abError 404 \u2013 Page Not Found\u00bb<\/strong>. Frustrating, isn't it? For a visitor, it's an unpleasant experience. For a website owner, it's a problem that can <strong data-start=\"573\" data-end=\"644\">harm your organic search rankings and drive away potential customers<\/strong>.<\/p>\n<p data-start=\"649\" data-end=\"951\">But <strong data-start=\"654\" data-end=\"745\">Why do these errors occur, and more importantly, how can they be effectively corrected?<\/strong> Whether you run an online store or manage a corporate website, this article will explain <strong data-start=\"861\" data-end=\"919\">How to detect, fix, and prevent 404 errors<\/strong> for a more effective website.<\/p>\n<h2 data-start=\"953\" data-end=\"981\"><span class=\"ez-toc-section\" id=\"Comprendre_lerreur_404\"><\/span>Understanding the 404 Error<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 data-start=\"983\" data-end=\"1026\"><span class=\"ez-toc-section\" id=\"Une_page_introuvable_mais_pourquoi\"><\/span>A page not found\u2014but why?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"1027\" data-end=\"1239\">The\u2019<strong data-start=\"1029\" data-end=\"1043\">404 error<\/strong> is an HTTP status code that means the requested page <strong data-start=\"1095\" data-end=\"1112\">no longer exists<\/strong> or <strong data-start=\"1116\" data-end=\"1137\">never existed<\/strong>. In other words, a visitor or a search engine is trying to access a URL that leads nowhere.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Erreur_404_comment_la_corriger_pour_ameliorer_votre_SEO\" >Error 404: How to Fix It to Improve Your SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Comprendre_lerreur_404\" >Understanding the 404 Error<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Une_page_introuvable_mais_pourquoi\" >A page not found\u2014but why?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Pourquoi_les_erreurs_404_posent_probleme\" >Why are 404 errors a problem?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Une_mauvaise_experience_utilisateur\" >A poor user experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Un_impact_negatif_sur_le_referencement\" >A negative impact on SEO<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Comment_detecter_les_erreurs_404\" >How do you detect 404 errors?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Google_Search_Console_un_allie_precieux\" >Google Search Console: A Valuable Tool<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Les_outils_SEO_pour_crawler_votre_site\" >SEO tools for crawling your website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Analyse_des_logs_serveur\" >Server Log Analysis<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Corriger_une_erreur_404_efficacement\" >How to Effectively Fix a 404 Error<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Rediriger_avec_une_301\" >Redirect using a 301<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Modifier_les_liens_internes_casses\" >Fix broken internal links<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Verifier_et_corriger_les_backlinks_externes\" >Check and correct external backlinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Creer_une_page_404_personnalisee\" >Create a custom 404 page<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Prevenir_les_erreurs_404_a_lavenir\" >Prevent 404 errors in the future<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Mettre_en_place_une_gestion_des_redirections\" >Set up redirect management<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Surveiller_son_site_regulierement\" >Check your website regularly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Gerer_les_migrations_de_site_avec_precaution\" >Handle website migrations with care<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Pourquoi_faire_appel_a_un_consultant_SEO_pour_corriger_les_erreurs_404\" >Why hire an SEO consultant to fix 404 errors?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Un_expert_pour_optimiser_votre_site\" >An expert to optimize your website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Consultant_ou_agence_que_choisir\" >Consultant or agency: which should you choose?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/www.joseperez.fr\/en\/erreur-404\/#Mon_retour_sur_la_gestion_des_erreurs_404\" >My thoughts on handling 404 errors<\/a><\/li><\/ul><\/nav><\/div>\n\n<p data-start=\"1241\" data-end=\"1530\">This can happen for several reasons:<br data-start=\"1283\" data-end=\"1286\" \/>\u2714 The page has been <strong data-start=\"1302\" data-end=\"1315\">deleted<\/strong> but without redirection.<br data-start=\"1338\" data-end=\"1341\" \/>\u2714 The URL has been <strong data-start=\"1355\" data-end=\"1367\">amended<\/strong> and the old links haven't been updated.<br data-start=\"1414\" data-end=\"1417\" \/>\u2714 A link <strong data-start=\"1427\" data-end=\"1440\">poorly written<\/strong> in a menu or an article.<br data-start=\"1468\" data-end=\"1471\" \/>\u2714 A technical issue during a <strong data-start=\"1506\" data-end=\"1527\">website migration<\/strong>.<\/p>\n<p data-start=\"1532\" data-end=\"1662\">404 errors may seem harmless, but they have an impact <strong data-start=\"1600\" data-end=\"1659\">directly impacts SEO and user experience<\/strong>.<\/p>\n<h2 data-start=\"1664\" data-end=\"1711\"><span class=\"ez-toc-section\" id=\"Pourquoi_les_erreurs_404_posent_probleme\"><\/span>Why are 404 errors a problem?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 data-start=\"1713\" data-end=\"1754\"><span class=\"ez-toc-section\" id=\"Une_mauvaise_experience_utilisateur\"><\/span>A poor user experience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"1755\" data-end=\"1974\">Imagine you're on an online store, ready to buy a product, and the product page <strong data-start=\"1855\" data-end=\"1872\">no longer exists<\/strong>. Will you look for the product elsewhere on the site, or just leave and never come back?<\/p>\n<p data-start=\"1976\" data-end=\"2177\">404 errors <strong data-start=\"1992\" data-end=\"2019\">frustrate visitors<\/strong>, ...increase the bounce rate and reduce the time spent on your site. A disappointed user can quickly lose confidence and go to a competitor.<\/p>\n<h3 data-start=\"2179\" data-end=\"2223\"><span class=\"ez-toc-section\" id=\"Un_impact_negatif_sur_le_referencement\"><\/span>A negative impact on SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"2224\" data-end=\"2357\">Google does not penalize <strong data-start=\"2247\" data-end=\"2271\">a few 404 errors<\/strong>, but if there are too many of them, it can cause <strong data-start=\"2333\" data-end=\"2354\">a bad sign<\/strong>.<\/p>\n<p data-start=\"2359\" data-end=\"2756\">\u274c <strong data-start=\"2361\" data-end=\"2380\">Loss of traffic<\/strong> : If a well-ranked page disappears without a redirect, it will no longer appear in search results.<br data-start=\"2496\" data-end=\"2499\" \/>\u274c <strong data-start=\"2501\" data-end=\"2533\">Poor site navigation<\/strong> : Googlebot wastes crawl budget by trying to access non-existent pages.<br data-start=\"2621\" data-end=\"2624\" \/>\u274c <strong data-start=\"2626\" data-end=\"2643\">Lost SEO juice<\/strong> : If other websites link to a deleted page, the link becomes useless and search engine rankings suffer.<\/p>\n<p data-start=\"2758\" data-end=\"2879\">Fortunately, there are <strong data-start=\"2786\" data-end=\"2807\">simple solutions<\/strong> to correct these errors and prevent them from affecting your site.<\/p>\n<h2 data-start=\"2881\" data-end=\"2920\"><span class=\"ez-toc-section\" id=\"Comment_detecter_les_erreurs_404\"><\/span>How do you detect 404 errors?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 data-start=\"2922\" data-end=\"2969\"><span class=\"ez-toc-section\" id=\"Google_Search_Console_un_allie_precieux\"><\/span>Google Search Console: A Valuable Tool<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"2970\" data-end=\"3169\">Google <strong data-start=\"2982\" data-end=\"3004\">notify immediately<\/strong> about 404 errors via <strong data-start=\"3029\" data-end=\"3054\">Google Search Console<\/strong>. In the \u00ab\u00a0<strong data-start=\"3071\" data-end=\"3095\">Page indexing<\/strong>\u00abYou can see all the URLs with errors, along with the date they were detected.\".<\/p>\n<p data-start=\"3171\" data-end=\"3270\">I recommend <strong data-start=\"3192\" data-end=\"3230\">check for these errors regularly<\/strong> to prevent them from building up.<\/p>\n<h3 data-start=\"3272\" data-end=\"3316\"><span class=\"ez-toc-section\" id=\"Les_outils_SEO_pour_crawler_votre_site\"><\/span>SEO tools for crawling your website<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"3317\" data-end=\"3672\">\u2714 <strong data-start=\"3319\" data-end=\"3348\">Screaming Frog SEO Spider<\/strong> : a free tool (up to 500 URLs) that scans your site and identifies 404 pages.<br data-start=\"3435\" data-end=\"3438\" \/>\u2714 <strong data-start=\"3440\" data-end=\"3469\">Sitebulb, Ahrefs, SEMrush<\/strong> : tools that help identify errors and track their progression.<br data-start=\"3551\" data-end=\"3554\" \/>\u2714 <strong data-start=\"3556\" data-end=\"3579\">Broken Link Checker<\/strong> : a WordPress plugin that detects broken links directly from the site\u2019s dashboard.<\/p>\n<h3 data-start=\"3674\" data-end=\"3704\"><span class=\"ez-toc-section\" id=\"Analyse_des_logs_serveur\"><\/span>Server Log Analysis<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"3705\" data-end=\"3867\">If you want to <strong data-start=\"3720\" data-end=\"3739\">go further<\/strong>, analyzing server logs allows you to see <strong data-start=\"3788\" data-end=\"3836\">which error pages are still being visited<\/strong> by Google or your visitors.<\/p>\n<h2 data-start=\"3869\" data-end=\"3910\"><span class=\"ez-toc-section\" id=\"Corriger_une_erreur_404_efficacement\"><\/span>How to Effectively Fix a 404 Error<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 data-start=\"3912\" data-end=\"3940\"><span class=\"ez-toc-section\" id=\"Rediriger_avec_une_301\"><\/span>Redirect using a 301<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"3941\" data-end=\"4172\">If a page has been deleted or moved, you must <strong data-start=\"3990\" data-end=\"4044\">redirect the old URL to an equivalent page<\/strong> thanks to a <strong data-start=\"4057\" data-end=\"4076\">301 redirect<\/strong>. This helps preserve SEO value and directs the user to a page that is still active.<\/p>\n<p data-start=\"4174\" data-end=\"4307\">\ud83d\udc49 Example: your page <code data-start=\"4198\" data-end=\"4226\">mysite.com\/old-product<\/code> no longer exists? Set up a 301 redirect to <code data-start=\"4275\" data-end=\"4304\">mysite.com\/new-product<\/code>.<\/p>\n<h3 data-start=\"4309\" data-end=\"4349\"><span class=\"ez-toc-section\" id=\"Modifier_les_liens_internes_casses\"><\/span>Fix broken internal links<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"4350\" data-end=\"4593\">Your menus, articles, and product pages may contain <strong data-start=\"4415\" data-end=\"4463\">links that point to deleted pages<\/strong>. Once 404 errors have been detected, be sure to <strong data-start=\"4510\" data-end=\"4537\">update these links<\/strong> to avoid sending your visitors down a dead end.<\/p>\n<h3 data-start=\"4595\" data-end=\"4644\"><span class=\"ez-toc-section\" id=\"Verifier_et_corriger_les_backlinks_externes\"><\/span>Check and correct external backlinks<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"4645\" data-end=\"4908\">If other websites link to a <strong data-start=\"4681\" data-end=\"4699\">page deleted<\/strong>, you'll lose traffic and SEO power. You can:<br data-start=\"4751\" data-end=\"4754\" \/>\u2714 <strong data-start=\"4756\" data-end=\"4794\">Contact the site administrator<\/strong> to request an update to the link.<br data-start=\"4833\" data-end=\"4836\" \/>\u2714 <strong data-start=\"4838\" data-end=\"4867\">Create a 301 redirect<\/strong> to capture the traffic from this URL.<\/p>\n<h3 data-start=\"4910\" data-end=\"4948\"><span class=\"ez-toc-section\" id=\"Creer_une_page_404_personnalisee\"><\/span>Create a custom 404 page<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"4949\" data-end=\"5333\">If a 404 error does occur, you might as well <strong data-start=\"4996\" data-end=\"5033\">make sure it is useful<\/strong> ! A good <strong data-start=\"5046\" data-end=\"5072\">Custom 404 page<\/strong> must:<br data-start=\"5079\" data-end=\"5082\" \/>\u2714 Explain clearly and engagingly that the page no longer exists.<br data-start=\"5153\" data-end=\"5156\" \/>\u2714 Offer a <strong data-start=\"5170\" data-end=\"5201\">link to the home page<\/strong> and popular articles.<br data-start=\"5229\" data-end=\"5232\" \/>\u2714 Integrate a <strong data-start=\"5246\" data-end=\"5269\">search engine<\/strong> to help visitors find the information they are looking for.<\/p>\n<p data-start=\"5335\" data-end=\"5460\"><strong data-start=\"5335\" data-end=\"5345\">Tip<\/strong> : A touch of humor can make the experience less frustrating and encourage visitors to stay on your site.<\/p>\n<h2 data-start=\"5462\" data-end=\"5502\"><span class=\"ez-toc-section\" id=\"Prevenir_les_erreurs_404_a_lavenir\"><\/span>Prevent 404 errors in the future<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 data-start=\"5504\" data-end=\"5554\"><span class=\"ez-toc-section\" id=\"Mettre_en_place_une_gestion_des_redirections\"><\/span>Set up redirect management<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"5555\" data-end=\"5743\">\u2714 <strong data-start=\"5557\" data-end=\"5588\">Before deleting a page<\/strong>, be sure to redirect it to a similar URL.<br data-start=\"5635\" data-end=\"5638\" \/>\u2714 <strong data-start=\"5640\" data-end=\"5697\">Use tools like \u00abRedirect\u00bb on WordPress<\/strong> to easily manage your 301 redirects.<\/p>\n<h3 data-start=\"5745\" data-end=\"5784\"><span class=\"ez-toc-section\" id=\"Surveiller_son_site_regulierement\"><\/span>Check your website regularly<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"5785\" data-end=\"5970\">\u2714 Perform a <strong data-start=\"5800\" data-end=\"5821\">monthly SEO audit<\/strong> to identify new 404 errors.<br data-start=\"5864\" data-end=\"5867\" \/>\u2714 Set up a <strong data-start=\"5889\" data-end=\"5921\">Google Search Console alert<\/strong> to be notified as soon as a problem arises.<\/p>\n<h3 data-start=\"5972\" data-end=\"6022\"><span class=\"ez-toc-section\" id=\"Gerer_les_migrations_de_site_avec_precaution\"><\/span>Handle website migrations with care<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"6023\" data-end=\"6179\">If you change the structure of your website or migrate to a new domain, <strong data-start=\"6101\" data-end=\"6136\">Develop a contingency plan<\/strong> so you don't lose your Google rankings.<\/p>\n<h2 data-start=\"6181\" data-end=\"6258\"><span class=\"ez-toc-section\" id=\"Pourquoi_faire_appel_a_un_consultant_SEO_pour_corriger_les_erreurs_404\"><\/span>Why hire an SEO consultant to fix 404 errors?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 data-start=\"6260\" data-end=\"6301\"><span class=\"ez-toc-section\" id=\"Un_expert_pour_optimiser_votre_site\"><\/span>An expert to optimize your website<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"6302\" data-end=\"6591\">A <strong data-start=\"6305\" data-end=\"6323\">SEO consultant<\/strong> can help you:<br data-start=\"6343\" data-end=\"6346\" \/>\u2714 <strong data-start=\"6348\" data-end=\"6370\">Audit your website<\/strong> and identify all harmful 404 errors.<br data-start=\"6416\" data-end=\"6419\" \/>\u2714 <strong data-start=\"6421\" data-end=\"6471\">Set up smart redirects<\/strong> to maintain your search engine rankings.<br data-start=\"6507\" data-end=\"6510\" \/>\u2714 <strong data-start=\"6512\" data-end=\"6548\">Optimize your internal linking<\/strong> to avoid broken links in the future.<\/p>\n<h3 data-start=\"6593\" data-end=\"6635\"><span class=\"ez-toc-section\" id=\"Consultant_ou_agence_que_choisir\"><\/span>Consultant or agency: which should you choose?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"6636\" data-end=\"6854\">\u2714 <strong data-start=\"6638\" data-end=\"6659\">An SEO consultant<\/strong> is perfect if you're looking for <strong data-start=\"6687\" data-end=\"6729\">a personalized and flexible approach<\/strong>.<br data-start=\"6730\" data-end=\"6733\" \/>\u2714 <strong data-start=\"6735\" data-end=\"6753\">An SEO agency<\/strong> may be relevant for <strong data-start=\"6784\" data-end=\"6810\">more complex projects<\/strong> requiring a complete overhaul of the website.<\/p>\n<h2 data-start=\"6856\" data-end=\"6900\"><span class=\"ez-toc-section\" id=\"Mon_retour_sur_la_gestion_des_erreurs_404\"><\/span>My thoughts on handling 404 errors<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"6901\" data-end=\"7149\">404 errors are <strong data-start=\"6922\" data-end=\"6937\">inevitable<\/strong>, but if managed properly, they shouldn\u2019t affect your SEO. The important thing is to <strong data-start=\"7017\" data-end=\"7078\">detect them quickly and fix them effectively<\/strong> to avoid frustrating visitors and maintain your search engine rankings.<\/p>\n<p data-start=\"7151\" data-end=\"7422\" data-is-last-node=\"\">If you have <strong data-start=\"7164\" data-end=\"7190\">a lot of 404 errors<\/strong> and you don't know how to handle them, <strong data-start=\"7235\" data-end=\"7297\">I strongly recommend that you hire an SEO expert<\/strong>. Regular monitoring and a good redirect strategy will help you avoid <strong data-start=\"7370\" data-end=\"7417\">significant losses in traffic and conversions<\/strong> ! \ud83d\ude80<\/p>","protected":false},"excerpt":{"rendered":"<p>404 Error: How to Fix It to Improve Your SEO? You\u2019re browsing a website, you click on a link, and\u2026 \u00ab404 Error \u2013 Page Not Found.\u00bb Frustrating, isn\u2019t it? For a visitor, it\u2019s an unpleasant experience. For a website owner, it\u2019s a problem that can harm\u2026<\/p>","protected":false},"author":1,"featured_media":253050,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","rank_math_title":"Erreur 404 : comment la corriger pour am\u00e9liorer votre SEO ?","rank_math_description":"Erreur 404 \ud83d\ude0e Apprenez \u00e0 identifier, corriger et pr\u00e9venir ces erreurs pour optimiser votre r\u00e9f\u00e9rencement \u2706 06 31 37 55 04","rank_math_focus_keyword":"","rank_math_canonical_url":"","rank_math_robots":"","saswp_custom_schema_field":"{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Qu'est-ce qu'une erreur 404 ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Une erreur 404 est un code de statut HTTP qui indique que le serveur n'a pas trouv\u00e9 la page demand\u00e9e. Cela signifie g\u00e9n\u00e9ralement que l'adresse web (URL) que vous avez saisie est incorrecte ou que la page a \u00e9t\u00e9 d\u00e9plac\u00e9e ou supprim\u00e9e.\"}},{\"@type\":\"Question\",\"name\":\"Pourquoi est-ce que je vois une erreur 404 ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Vous pouvez voir une erreur 404 pour plusieurs raisons : vous avez mal orthographi\u00e9 l'URL, le lien sur lequel vous avez cliqu\u00e9 est obsol\u00e8te, la page a \u00e9t\u00e9 supprim\u00e9e ou d\u00e9plac\u00e9e sans redirection, ou le site web lui-m\u00eame a un probl\u00e8me temporaire.\"}},{\"@type\":\"Question\",\"name\":\"Comment puis-je r\u00e9soudre une erreur 404 ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Pour r\u00e9soudre une erreur 404, vous pouvez essayer de rafra\u00eechir la page, de v\u00e9rifier l'URL pour des fautes de frappe, de revenir \u00e0 la page pr\u00e9c\u00e9dente et d'essayer \u00e0 nouveau le lien, de rechercher le contenu sur le site, ou de contacter l'administrateur du site web.\"}},{\"@type\":\"Question\",\"name\":\"Une erreur 404 est-elle grave pour le r\u00e9f\u00e9rencement (SEO) ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Une seule erreur 404 n'est g\u00e9n\u00e9ralement pas grave. Cependant, un grand nombre d'erreurs 404 sur un site web peut nuire \u00e0 son r\u00e9f\u00e9rencement car cela indique aux moteurs de recherche que le site est mal entretenu et que les utilisateurs ont une mauvaise exp\u00e9rience. Il est important de corriger les erreurs 404 qui proviennent de votre propre site.\"}},{\"@type\":\"Question\",\"name\":\"Que faire si je suis propri\u00e9taire d'un site web et que je rencontre des erreurs 404 ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Si vous \u00eates propri\u00e9taire d'un site web et que vous rencontrez des erreurs 404, vous devriez les identifier et les corriger. Cela implique souvent de configurer des redirections 301 permanentes pour les pages d\u00e9plac\u00e9es, de v\u00e9rifier les liens internes et externes pointant vers des pages inexistantes, et de cr\u00e9er une page 404 personnalis\u00e9e et utile pour les visiteurs.\"}}]}","footnotes":""},"categories":[176],"tags":[],"class_list":["post-252846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-definitions"],"rank_math_description":"Erreur 404 \ud83d\ude0e Apprenez \u00e0 identifier, corriger et pr\u00e9venir ces erreurs pour optimiser votre r\u00e9f\u00e9rencement \u2706 06 31 37 55 04","rank_math_title":"Erreur 404 : comment la corriger pour am\u00e9liorer votre SEO ?","modified_by":"Jos\u00e9 PEREZ","_links":{"self":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts\/252846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/comments?post=252846"}],"version-history":[{"count":4,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts\/252846\/revisions"}],"predecessor-version":[{"id":253309,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts\/252846\/revisions\/253309"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media\/253050"}],"wp:attachment":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media?parent=252846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/categories?post=252846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/tags?post=252846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}