{"id":252347,"date":"2025-02-21T23:38:00","date_gmt":"2025-02-21T22:38:00","guid":{"rendered":"https:\/\/www.joseperez.fr\/?p=252347"},"modified":"2025-10-08T12:37:23","modified_gmt":"2025-10-08T10:37:23","slug":"google-merchant-center","status":"publish","type":"post","link":"https:\/\/www.joseperez.fr\/en\/google-merchant-center\/","title":{"rendered":"Google Merchant Center: Optimize Your Products for Google Shopping"},"content":{"rendered":"<p>If you own an online store or handle physical products, you\u2019ve probably already heard of <a href=\"https:\/\/www.joseperez.fr\/en\/google-adwords-ads\/\">Google Merchant Center<\/a>. This tool is a must-have for professionals who want to maximize their online visibility through <strong>Google Shopping<\/strong>. But how exactly does Google Merchant Center work? Why is it essential to your digital marketing strategy? And how can you optimize it to achieve tangible results?<\/p>\n<p>In this article, I\u2019ll answer all these questions and walk you through the steps to set up and use this tool to its full potential, including <a href=\"https:\/\/www.joseperez.fr\/en\/google-performance-max-pmax\/\">Google Performance Max<\/a>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Quest-ce_que_Google_Merchant_Center\"><\/span>What is Google Merchant Center?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google Merchant Center is a free platform offered by Google that allows businesses to upload product information and display it on Google Shopping. When you upload your product catalog to Merchant Center, this information is then used to create ads that appear in Google search results, as well as on other platforms such as <strong>YouTube<\/strong> or <strong>Google Images<\/strong>.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.joseperez.fr\/en\/google-merchant-center\/#Quest-ce_que_Google_Merchant_Center\" >What is Google Merchant Center?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.joseperez.fr\/en\/google-merchant-center\/#Pourquoi_utiliser_Google_Merchant_Center_pour_votre_boutique_en_ligne\" >Why use Google Merchant Center for your online store?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.joseperez.fr\/en\/google-merchant-center\/#Comment_configurer_Google_Merchant_Center\" >How do I set up Google Merchant Center?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.joseperez.fr\/en\/google-merchant-center\/#Comment_optimiser_vos_produits_pour_Google_Merchant_Center\" >How can you optimize your products for Google Merchant Center?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.joseperez.fr\/en\/google-merchant-center\/#Comment_analyser_et_suivre_la_performance_de_vos_produits\" >How can you analyze and track the performance of your products?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.joseperez.fr\/en\/google-merchant-center\/#Les_erreurs_courantes_a_eviter_avec_Google_Merchant_Center\" >Common Mistakes to Avoid with Google Merchant Center<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.joseperez.fr\/en\/google-merchant-center\/#Pourquoi_faire_appel_a_un_consultant_SEO_pour_gerer_Google_Merchant_Center\" >Why hire an SEO consultant to manage Google Merchant Center?<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>If you sell products online, this tool is essential because it allows your products to appear directly in Google search results\u2014not just as text links. This gives you a better chance of capturing users\u2019 attention, especially since the ads are visual and include photos and prices.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Pourquoi_utiliser_Google_Merchant_Center_pour_votre_boutique_en_ligne\"><\/span>Why use Google Merchant Center for your online store?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google Merchant Center offers many benefits, but I\u2019ll highlight the main ones.<\/p>\n<p><strong>Increase the visibility of your products<\/strong><br \/>When you set up Google Merchant Center and link your product feed to Google Ads campaigns, you\u2019ll quickly see an improvement in your visibility. Your products appear directly in search results with images, prices, and clear information. In short, your customers simply need to click on the ad to be redirected to your online store.<\/p>\n<p><strong>Target your customers precisely<\/strong><br \/>With Google Merchant Center, you can tailor your campaigns based on keywords, user behavior, and even geographic location. This allows you to create highly targeted and relevant ads. For example, if you\u2019re a local store, you can specify that you only want to target users within a 10-kilometer radius of your store.<\/p>\n<p><strong>The perfect complement to organic SEO<\/strong><br \/>If you\u2019re already working on your SEO, using Google Merchant Center can perfectly complement your efforts. While organic SEO helps you appear in organic search results, Google Merchant Center helps you gain immediate visibility through paid ads, which is particularly useful for boosting sales during key periods such as sales or holidays.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Comment_configurer_Google_Merchant_Center\"><\/span>How do I set up Google Merchant Center?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Setting up Google Merchant Center is fairly simple, but it does require following a few steps. Here are the main ones.<\/p>\n<p><strong>1. Create a Google Merchant Center account<\/strong><br \/>The first step is to create an account. If you already have a Google account, it\u2019ll be a breeze. Just sign in and fill out some basic information: your business name, your country, and your currency. You\u2019ll also need to agree to Google\u2019s Terms of Service.<\/p>\n<p><strong>2. Link your Google Ads account to Merchant Center<\/strong><br \/>If you don't have a Google Ads account yet, you'll need to create one and then link it to your Merchant Center account. This will allow you to promote your products through Google Shopping campaigns.<\/p>\n<p><strong>3. Add your product feed<\/strong><br \/>A product feed is a file containing all the information about your products (title, description, price, link, image, etc.). This file must be updated regularly to reflect changes in your inventory. Google supports several feed formats, including XML and CSV. Once your feed is created, you upload it directly to Merchant Center.<\/p>\n<p><strong>4. Verifying and claiming your site<\/strong><br \/>Before you start promoting products, you must prove to Google that you are the site owner. There are several ways to do this, including adding an HTML tag or uploading a file to your server. Once this step is complete, you can begin setting up your ads.<\/p>\n<p><strong>5. Set up taxes and shipping<\/strong><br \/>In Google Merchant Center, you\u2019ll need to set up your shipping and tax settings. This ensures that your ads display the correct prices to your customers, so they won\u2019t be surprised by unexpected charges when they visit your site.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Comment_optimiser_vos_produits_pour_Google_Merchant_Center\"><\/span>How can you optimize your products for Google Merchant Center?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Once your account is set up, it\u2019s essential to optimize your products to get the most out of Google Merchant Center.<\/p>\n<p><strong>Optimize your titles and descriptions<\/strong><br \/>Your product titles and descriptions should be accurate, concise, and include relevant keywords. Google analyzes this information to determine how relevant your products are to a user\u2019s search. Remember that your product title is often the first thing users see, so make sure it grabs their attention while still being informative.<\/p>\n<p><strong>Use high-quality images<\/strong><br \/>Images are one of the most important factors for your Google Shopping ads. Users are more likely to click on products that have clear, sharp, and professional photos. Make sure the image accurately represents the product, is high-resolution, and doesn\u2019t include any unnecessary text or logos.<\/p>\n<p><strong>Fill in all the fields<\/strong><br \/>Google Merchant Center allows you to provide detailed attributes for each product, such as size, color, brand, material, and more. The more details you provide, the easier it will be for customers to find your products, and the better targeted your ads will be. This also helps improve the quality of your ads.<\/p>\n<p><strong>Follow Google's policies<\/strong><br \/>If your products violate Google's policies (such as prohibited products or inaccurate information), your account may be suspended. Please read Google's guidelines carefully and make sure all your products comply with them.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Comment_analyser_et_suivre_la_performance_de_vos_produits\"><\/span>How can you analyze and track the performance of your products?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Once your products are set up and your ads are live, it\u2019s crucial to track their performance.<\/p>\n<p><strong>Performance Tracking with Merchant Center<\/strong><br \/>Google Merchant Center offers several detailed reports that let you track how your products are performing. You can see how many impressions your products have generated, how many clicks they\u2019ve received, and what their conversion rate is. This data is essential for optimizing your campaigns.<\/p>\n<p><strong>Connect Google Analytics to Merchant Center<\/strong><br \/>If you are already using <strong>Google Analytics<\/strong>, it\u2019s a good idea to link your account to Merchant Center. This will allow you to see in more detail how your users interact with your products on your site, and which pages generate the most conversions.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Les_erreurs_courantes_a_eviter_avec_Google_Merchant_Center\"><\/span>Common Mistakes to Avoid with Google Merchant Center<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Incorrect product flow<\/strong><br \/>An incomplete or improperly formatted product feed may result in your products being rejected. It is therefore crucial to regularly verify that all information is up to date and complies with Google's requirements.<\/p>\n<p><strong>Failure to comply with image requirements<\/strong><br \/>Images that are blurry, low-quality, or don't meet Google's criteria can lead to poor ad performance. Make sure all your images are optimized.<\/p>\n<p><strong>Ignore Google alerts<\/strong><br \/>If Google encounters a problem with your products, it will notify you through your Merchant Center account. Never ignore these notifications, as they can directly impact your ads and sales.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Pourquoi_faire_appel_a_un_consultant_SEO_pour_gerer_Google_Merchant_Center\"><\/span>Why hire an SEO consultant to manage Google Merchant Center?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Although Google Merchant Center is relatively easy to set up, it can become complex if you want to optimize it to the fullest. An experienced SEO consultant can guide you in using this tool, help you avoid common mistakes, and maximize the performance of your campaigns. With optimized management, you\u2019ll not only improve the visibility of your products but also achieve a much faster and more measurable return on investment.<\/p>","protected":false},"excerpt":{"rendered":"<p>If you own an online store or sell physical products, you\u2019ve probably already heard of Google Merchant Center. This tool is a must-have for professionals who want to maximize their online visibility through Google Shopping. But how exactly does Google Merchant Center work? Why is it essential for\u2026<\/p>","protected":false},"author":1,"featured_media":252410,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","rank_math_title":"Google Merchant Center : Optimisez vos produits pour Google Shopping\n\n","rank_math_description":"Apprenez \u00e0 configurer Google Merchant Center et optimiser vos annonces produits pour Google Shopping \u2706 06 31 37 55 04","rank_math_focus_keyword":"Google Merchant Center","rank_math_canonical_url":"","rank_math_robots":"","saswp_custom_schema_field":"{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Qu'est-ce que Google Merchant Center et pourquoi est-il important pour votre entreprise ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Google Merchant Center est une plateforme gratuite propos\u00e9e par Google qui vous permet de t\u00e9l\u00e9verser les donn\u00e9es de vos produits. Ces informations sont ensuite utilis\u00e9es par Google pour afficher vos produits sur diff\u00e9rentes plateformes Google, notamment les annonces Shopping, la recherche Google et Google Images. Il est essentiel pour les entreprises de vente en ligne car il sert de pont entre votre boutique et l'\u00e9cosyst\u00e8me publicitaire de Google, permettant ainsi d'atteindre des clients potentiels directement lorsqu'ils recherchent des produits comme les v\u00f4tres.\"}},{\"@type\":\"Question\",\"name\":\"Quels types de produits peuvent \u00eatre vendus via Google Merchant Center ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Vous pouvez vendre une tr\u00e8s large gamme de produits via Google Merchant Center. Cela inclut, mais ne se limite pas aux v\u00eatements, accessoires, produits \u00e9lectroniques, articles pour la maison, jouets, et bien plus encore. Cependant, il existe des restrictions sur certains types de produits, tels que les produits ill\u00e9gaux, les armes \u00e0 feu, les m\u00e9dicaments sur ordonnance, les produits dangereux, et certains contenus pour adultes. Il est crucial de consulter les politiques de Google pour vous assurer que vos produits sont conformes.\"}},{\"@type\":\"Question\",\"name\":\"Comment configurer un compte Google Merchant Center ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"La configuration d'un compte Google Merchant Center implique plusieurs \u00e9tapes cl\u00e9s. Vous devez d'abord cr\u00e9er ou vous connecter \u00e0 votre compte Google. Ensuite, rendez-vous sur le site de Google Merchant Center et suivez les instructions pour cr\u00e9er votre compte. Vous devrez fournir des informations d\u00e9taill\u00e9es sur votre entreprise, y compris votre adresse, votre site web, et vos informations de contact. Une fois votre compte cr\u00e9\u00e9, vous devrez v\u00e9rifier et revendiquer l'URL de votre site web, puis configurer les param\u00e8tres de livraison et de taxes. La derni\u00e8re \u00e9tape majeure est la cr\u00e9ation et l'envoi de votre flux de produits.\"}},{\"@type\":\"Question\",\"name\":\"Qu'est-ce qu'un flux de produits et comment le cr\u00e9er pour Google Merchant Center ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Un flux de produits est un fichier contenant des informations d\u00e9taill\u00e9es sur tous les articles que vous vendez. Il inclut des attributs essentiels pour chaque produit, tels que le titre, la description, le prix, le lien de l'image, le lien du produit, le code produit unique (GTIN, MPN, marque), la disponibilit\u00e9, la cat\u00e9gorie de produit, etc. Vous pouvez cr\u00e9er un flux de produits de plusieurs mani\u00e8res : manuellement via un fichier CSV ou TSV, en g\u00e9n\u00e9rant un flux XML \u00e0 partir de votre plateforme e-commerce (comme Shopify, WooCommerce, Prestashop), ou en utilisant une API si vous avez des comp\u00e9tences techniques plus avanc\u00e9es.\"}},{\"@type\":\"Question\",\"name\":\"Quels sont les attributs obligatoires pour chaque produit dans un flux Google Merchant Center ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Pour que vos produits soient approuv\u00e9s et affich\u00e9s correctement, certains attributs sont obligatoires pour chaque article dans votre flux. Les plus critiques sont : id (identifiant unique du produit), title (titre du produit), description (description du produit), link (lien vers la page du produit sur votre site), image_link (lien vers l'image principale du produit), availability (disponibilit\u00e9 : en stock, en rupture, pr\u00e9commande), price (prix du produit avec la devise), et brand (marque du produit) ou gtin (Global Trade Item Number) ou mpn (Manufacturer Part Number) si applicable. Assurez-vous de consulter la documentation de Google pour la liste exhaustive et les sp\u00e9cifications de chaque attribut.\"}},{\"@type\":\"Question\",\"name\":\"Comment optimiser mon flux de produits pour de meilleures performances sur Google Shopping ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"L'optimisation de votre flux de produits est cruciale pour le succ\u00e8s de vos campagnes Google Shopping. Concentrez-vous sur des titres de produits clairs, descriptifs et incluant des mots-cl\u00e9s pertinents que vos clients recherchent. Utilisez des descriptions d\u00e9taill\u00e9es et riches en informations. Assurez-vous que vos images sont de haute qualit\u00e9 et attrayantes. V\u00e9rifiez que vos prix sont comp\u00e9titifs et que la disponibilit\u00e9 est toujours \u00e0 jour. L'utilisation de GTINs, MPNs et de marques est fortement recommand\u00e9e pour une meilleure cat\u00e9gorisation par Google. Enfin, segmentez vos produits pour mieux cibler vos campagnes publicitaires.\"}},{\"@type\":\"Question\",\"name\":\"Quelles sont les erreurs courantes \u00e0 \u00e9viter lors de l'utilisation de Google Merchant Center ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Les erreurs courantes incluent : des informations de produit incorrectes ou incompl\u00e8tes dans le flux, des liens bris\u00e9s ou des pages de produits inexistantes, des incoh\u00e9rences entre les informations du flux et celles de votre site web, des politiques de retour et de remboursement non claires sur votre site, des images de produits de mauvaise qualit\u00e9 ou non conformes, l'oubli de revendiquer l'URL de votre site, et le non-respect des politiques de Google concernant les produits prohib\u00e9s ou r\u00e9glement\u00e9s. Une v\u00e9rification r\u00e9guli\u00e8re de votre compte et de votre flux est essentielle.\"}},{\"@type\":\"Question\",\"name\":\"Comment Google Merchant Center contribue-t-il \u00e0 l'affichage de mes produits dans la recherche Google et sur d'autres plateformes ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Une fois que vous avez configur\u00e9 votre compte et soumis un flux de produits valide, Google utilise ces donn\u00e9es pour indexer vos articles. Ces informations sont ensuite utilis\u00e9es pour afficher vos produits dans divers endroits : dans les r\u00e9sultats de recherche Google (parfois avec des enrichissements visuels), dans l'onglet Google Shopping, dans Google Images, et potentiellement dans d'autres formats publicitaires comme les annonces display. Cela permet \u00e0 votre catalogue d'\u00eatre d\u00e9couvert par un public beaucoup plus large qui recherche activement des produits.\"}},{\"@type\":\"Question\",\"name\":\"Puis-je utiliser Google Merchant Center si je vends des produits \u00e0 l'international ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Oui, absolument. Google Merchant Center supporte la vente \u00e0 l'international. Vous pouvez configurer plusieurs pays cibles pour vos produits et g\u00e9rer les diff\u00e9rentes devises, langues, et r\u00e9glementations sp\u00e9cifiques \u00e0 chaque march\u00e9. Il vous suffit de configurer des flux de produits s\u00e9par\u00e9s ou de sp\u00e9cifier les attributs pertinents pour chaque pays dans votre flux principal, en tenant compte des exigences locales et des politiques de Google pour chaque r\u00e9gion.\"}},{\"@type\":\"Question\",\"name\":\"Quelles sont les principales diff\u00e9rences entre les annonces Shopping et les annonces textuelles sur Google Ads, et comment Merchant Center s'y int\u00e8gre-t-il ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Les annonces Shopping (aliment\u00e9es par Google Merchant Center) sont des annonces visuelles qui montrent une image du produit, un titre, un prix et le nom de votre boutique, apparaissant souvent en haut des r\u00e9sultats de recherche. Elles sont id\u00e9ales pour les utilisateurs qui sont d\u00e9j\u00e0 \u00e0 la recherche d'un produit sp\u00e9cifique. Les annonces textuelles sont plus traditionnelles, compos\u00e9es de texte et apparaissant dans les r\u00e9sultats de recherche textuels. Merchant Center est le lien direct pour que vos produits apparaissent dans les annonces Shopping, tandis que Google Ads est la plateforme o\u00f9 vous cr\u00e9ez et g\u00e9rez les campagnes qui utilisent ces donn\u00e9es de produit.\"}}]}","footnotes":""},"categories":[8],"tags":[],"class_list":["post-252347","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-ads"],"rank_math_description":"Apprenez \u00e0 configurer Google Merchant Center et optimiser vos annonces produits pour Google Shopping \u2706 06 31 37 55 04","rank_math_title":"Google Merchant Center : Optimisez vos produits pour Google Shopping\n\n","modified_by":"Jos\u00e9 PEREZ","_links":{"self":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts\/252347","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/comments?post=252347"}],"version-history":[{"count":4,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts\/252347\/revisions"}],"predecessor-version":[{"id":254281,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts\/252347\/revisions\/254281"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media\/252410"}],"wp:attachment":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media?parent=252347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/categories?post=252347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/tags?post=252347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}