{"id":252106,"date":"2025-03-14T21:07:00","date_gmt":"2025-03-14T20:07:00","guid":{"rendered":"https:\/\/www.joseperez.fr\/?page_id=252106"},"modified":"2026-04-22T01:02:55","modified_gmt":"2026-04-21T23:02:55","slug":"google-analytics","status":"publish","type":"post","link":"https:\/\/www.joseperez.fr\/en\/google-analytics\/","title":{"rendered":"Google Analytics: What is it? Essential features"},"content":{"rendered":"<h3><span class=\"ez-toc-section\" id=\"Google_Analytics_cest_quoi_Un_outil_essentiel_pour_votre_site\"><\/span>What is Google Analytics? An essential tool for your site<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If you have a website, an online store or even a blog, chances are you've heard of <strong>Google Analytics<\/strong>. But what exactly is it, and why is it so important to you as a site owner? That's what I'm going to explain here.<\/p>\n<p>Google Analytics is one of the most powerful and popular tools for tracking and analyzing website traffic. It's essential to understand how to manage and interpret the data it provides, for example by using <a href=\"https:\/\/www.joseperez.fr\/en\/google-analytics-2\/\">Google Tag Manager<\/a> for better integration. It allows you to understand how users interact with your site, identify the most visited pages, and above all, help you make more informed decisions to improve user experience and business performance.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Analytics_Quest-ce_que_cest_exactement\"><\/span>Google Analytics: What exactly is it?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google Analytics is a free tool from Google. It enables you to collect data on your visitors, their behavior and the performance of your website. In other words, it's like a <strong>digital magnifier<\/strong> which lets you see what users are doing on your site. For example, you can find out how many people visit your page each day, where they come from (social networks, Google search, etc.), and how long they spend on your site.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Google_Analytics_cest_quoi_Un_outil_essentiel_pour_votre_site\" >What is Google Analytics? An essential tool for your site<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Google_Analytics_Quest-ce_que_cest_exactement\" >Google Analytics: What exactly is it?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Pourquoi_Google_Analytics_est_indispensable_pour_votre_site\" >Why is Google Analytics essential for your website?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Les_fonctionnalites_cles_de_Google_Analytics\" >Key features of Google Analytics<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Suivi_du_trafic\" >Traffic monitoring<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Comportement_des_utilisateurs\" >User behavior<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Analyse_des_conversions\" >Conversion analysis<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Rapports_personnalises\" >Customized reports<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Comment_configurer_Google_Analytics_sur_votre_site\" >How do you configure Google Analytics on your site?<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Creez_un_compte_Google_Analytics\" >Create a Google Analytics account<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Ajoutez_le_code_de_suivi_a_votre_site\" >Add tracking code to your site<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Configurez_vos_objectifs\" >Set your goals<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Comment_analyser_les_donnees_dans_Google_Analytics\" >How do I analyze data in Google Analytics?<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Les_indicateurs_cles_de_performance_KPI\" >Key performance indicators (KPIs)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Les_sources_de_trafic\" >Traffic sources<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Segmentation_des_donnees\" >Data segmentation<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.joseperez.fr\/en\/google-analytics\/#Les_limites_de_Google_Analytics\" >The limits of Google Analytics<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>The aim of this tool is to provide you with an overview of your website's performance so that you can make strategic adjustments, whether in terms of content, design or even search engine optimization (SEO).<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Pourquoi_Google_Analytics_est_indispensable_pour_votre_site\"><\/span>Why is Google Analytics essential for your website?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Without good data analysis, it's very difficult to know whether your site is achieving its objectives. That's where Google Analytics comes in. Using this tool, you can answer crucial questions:<\/p>\n<ul>\n<li>How many visitors does my site get each month?<\/li>\n<li>Which pages are the most popular?<\/li>\n<li>Where do my visitors come from (search engines, social networks, external links)?<\/li>\n<li>Are my SEO efforts bearing fruit?<\/li>\n<li>How many people fill in my contact forms or buy my products?<\/li>\n<\/ul>\n<p>Google Analytics provides you with concrete, measurable information. This data helps you better understand your users and adjust your strategy to <strong>improve the user experience<\/strong> and maximize your conversions. You'll know if your visitors are finding what they're looking for, or if there are any obstacles to their navigation.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Les_fonctionnalites_cles_de_Google_Analytics\"><\/span>Key features of Google Analytics<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>There are many useful features in Google Analytics. Here are some of the main ones that will be of particular benefit to you:<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Suivi_du_trafic\"><\/span>Traffic monitoring<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Google Analytics lets you <strong>track visitor numbers<\/strong> on your site. You can find out the total number of visitors, how often they visit, and where they come from. For example, you'll know whether your visitors arrive via organic search, paid advertising or direct links.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Comportement_des_utilisateurs\"><\/span>User behavior<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The tool gives you a detailed overview of <strong>how users interact<\/strong> with your site. How many pages do they visit? How long do they stay on each page? This information is invaluable for improving engagement with your site. For example, if you find that users leave your site after viewing just one page, this may indicate a problem with ergonomics or content.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Analyse_des_conversions\"><\/span>Conversion analysis<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>If you have specific objectives (such as a purchase, newsletter subscription or download), Google Analytics allows you to <strong>track these conversions<\/strong>. You can easily see how many people have completed a specific action, which is crucial for evaluating the effectiveness of your marketing campaigns and your site in general.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Rapports_personnalises\"><\/span>Customized reports<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>You can customize your reports to focus on specific data. For example, you can track the performance of your main pages, measure the effectiveness of your SEO actions, or understand the impact of your paid advertising.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Comment_configurer_Google_Analytics_sur_votre_site\"><\/span>How do you configure Google Analytics on your site?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If you haven't already done so, installing Google Analytics on your site is the first step. Here's how:<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Creez_un_compte_Google_Analytics\"><\/span>Create a Google Analytics account<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The first thing to do is to create an account on <strong>Google Analytics<\/strong>. You'll need to log in to your Google account, then create an account for your website. Once your account has been created, Google will provide you with a <strong>tracking code<\/strong> unique.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Ajoutez_le_code_de_suivi_a_votre_site\"><\/span>Add tracking code to your site<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>After creating your account, you will need to <strong>install tracking code<\/strong> on every page of your site. It's this code that will enable Google Analytics to collect data about your site. If you're using a CMS like WordPress, integration is relatively straightforward, but it may require a little more work if you have a customized site.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Configurez_vos_objectifs\"><\/span>Set your goals<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Once the code has been installed, you need to define <strong>conversion targets<\/strong> in Google Analytics. What do you want your visitors to accomplish on your site? It could be a purchase, a registration, or even just viewing certain pages. By defining goals, you can track the important actions of your users.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Comment_analyser_les_donnees_dans_Google_Analytics\"><\/span>How do I analyze data in Google Analytics?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Once you've started collecting data on your site, it's important to know how to interpret it. Here are some key elements to watch out for in your reports:<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Les_indicateurs_cles_de_performance_KPI\"><\/span>Key performance indicators (KPIs)<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>KPIs are <strong>the most important measures<\/strong> to evaluate your site's performance. For example, the <strong>bounce rate<\/strong> (the percentage of visitors who leave your site after viewing a single page) is an excellent indicator of the quality of your content. A high bounce rate may mean that visitors can't find what they're looking for.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Les_sources_de_trafic\"><\/span>Traffic sources<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>It is also essential to know <strong>where your visitors come from<\/strong>. If a large proportion of your traffic comes from Google, it probably means that your SEO efforts are bearing fruit. If you're getting a lot of visitors via paid advertising, this may indicate that your Google Ads campaigns are working.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Segmentation_des_donnees\"><\/span>Data segmentation<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Google Analytics lets you <strong>segment your data<\/strong> by device, by geographic region, or even by behavior. For example, if you have a lot of mobile traffic, you might decide to optimize your site's mobile experience to better meet the needs of these users.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Les_limites_de_Google_Analytics\"><\/span>The limits of Google Analytics<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Although Google Analytics is a very powerful tool, it does have a few drawbacks. <strong>limits<\/strong> important to know:<\/p>\n<ul>\n<li><strong>Privacy and RGPD<\/strong> : Google Analytics does not collect personally identifiable data, but you must ensure that your site complies with data protection legislation (including the RGPD). This includes displaying a banner to inform users of the use of cookies.<\/li>\n<li><strong>Complexity for beginners<\/strong> : If you're just starting out, Google Analytics may seem a bit of a hassle. <strong>complex<\/strong>. There are many reports and configuration options, which can be confusing at first.<\/li>\n<li><strong>Limited real-time data<\/strong> Although the data is collected in real time, there may be a delay in the processing. <strong>deadline<\/strong> before they are fully analyzed and displayed in your reports.<\/li>\n<\/ul>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>Understand what Google Analytics is and discover its key features for analyzing your website traffic.<\/p>","protected":false},"author":1,"featured_media":252424,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","rank_math_title":"Google Analytics c'est quoi ? D\u00e9couvrez ses fonctionnalit\u00e9s essentielles","rank_math_description":"D\u00e9couvrez ce qu'est Google Analytics, et comment il peut vous aider \u00e0 analyser le trafic de votre site \u2706 06 31 37 55 04","rank_math_focus_keyword":"Google Analytics","rank_math_canonical_url":"","rank_math_robots":"","saswp_custom_schema_field":"{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Qu'est-ce que Google Analytics ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Google Analytics est un outil d'analyse web gratuit propos\u00e9 par Google. Il permet de suivre et de rapporter le trafic d'un site web, ainsi que de comprendre le comportement des utilisateurs sur ce site. Il offre des donn\u00e9es pr\u00e9cieuses sur la provenance des visiteurs, les pages qu'ils consultent, le temps pass\u00e9 sur le site, les conversions, et bien plus encore.\"}},{\"@type\":\"Question\",\"name\":\"Pourquoi utiliser Google Analytics pour mon site web ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"L'utilisation de Google Analytics est essentielle pour comprendre comment les utilisateurs interagissent avec votre site. Ces informations vous permettent d'optimiser votre strat\u00e9gie marketing, d'am\u00e9liorer l'exp\u00e9rience utilisateur, d'identifier les points forts et les points faibles de votre site, et de prendre des d\u00e9cisions \u00e9clair\u00e9es bas\u00e9es sur des donn\u00e9es concr\u00e8tes pour augmenter vos conversions et votre chiffre d'affaires.\"}},{\"@type\":\"Question\",\"name\":\"Quelles sont les principales m\u00e9triques \u00e0 suivre dans Google Analytics ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Les principales m\u00e9triques \u00e0 suivre incluent le nombre de sessions, le nombre d'utilisateurs, le taux de rebond, la dur\u00e9e moyenne des sessions, le nombre de pages vues, les sources de trafic (organique, direct, r\u00e9f\u00e9rent, social, payant), les taux de conversion, et les donn\u00e9es d\u00e9mographiques des utilisateurs.\"}},{\"@type\":\"Question\",\"name\":\"Comment installer Google Analytics sur mon site ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"L'installation de Google Analytics se fait g\u00e9n\u00e9ralement en ajoutant un extrait de code JavaScript (appel\u00e9 \\\"code de suivi\\\" ou \\\"gtag.js\\\") \u00e0 toutes les pages de votre site web. Ce code peut \u00eatre ajout\u00e9 manuellement dans le code source de votre site ou via un gestionnaire de balises comme Google Tag Manager, ce qui est souvent recommand\u00e9 pour plus de flexibilit\u00e9.\"}},{\"@type\":\"Question\",\"name\":\"Quelle est la diff\u00e9rence entre Google Analytics 4 (GA4) et Universal Analytics (UA) ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Google Analytics 4 (GA4) est la nouvelle g\u00e9n\u00e9ration de Google Analytics. Contrairement \u00e0 Universal Analytics (UA) qui \u00e9tait bas\u00e9 sur des sessions et des pages vues, GA4 est ax\u00e9 sur les \u00e9v\u00e9nements et les utilisateurs. Il offre une meilleure int\u00e9gration avec d'autres produits Google (comme Google Ads), une analyse plus approfondie du parcours client, et une meilleure gestion de la confidentialit\u00e9 des donn\u00e9es.\"}},{\"@type\":\"Question\",\"name\":\"Comment Google Analytics mesure-t-il les conversions ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Google Analytics mesure les conversions en configurant des objectifs sp\u00e9cifiques. Ces objectifs peuvent \u00eatre des actions importantes pour votre entreprise, comme le remplissage d'un formulaire de contact, un achat en ligne, l'inscription \u00e0 une newsletter, ou le t\u00e9l\u00e9chargement d'un document. Lorsque qu'un utilisateur r\u00e9alise l'une de ces actions, elle est enregistr\u00e9e comme une conversion.\"}},{\"@type\":\"Question\",\"name\":\"Est-il possible de suivre les utilisateurs sur plusieurs appareils avec Google Analytics ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Oui, Google Analytics 4 (GA4) propose des fonctionnalit\u00e9s am\u00e9lior\u00e9es pour le suivi inter-appareils gr\u00e2ce \u00e0 des identifiants d'utilisateur et \u00e0 l'apprentissage automatique, ce qui permet d'obtenir une vision plus compl\u00e8te du parcours client, m\u00eame lorsqu'il utilise diff\u00e9rents appareils.\"}}]}","footnotes":""},"categories":[177],"tags":[],"class_list":["post-252106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outils"],"rank_math_description":"D\u00e9couvrez ce qu'est Google Analytics, et comment il peut vous aider \u00e0 analyser le trafic de votre site \u2706 06 31 37 55 04","rank_math_title":"Google Analytics c'est quoi ? D\u00e9couvrez ses fonctionnalit\u00e9s essentielles","modified_by":"Jos\u00e9 PEREZ","_links":{"self":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts\/252106","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/comments?post=252106"}],"version-history":[{"count":5,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts\/252106\/revisions"}],"predecessor-version":[{"id":261865,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/posts\/252106\/revisions\/261865"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media\/252424"}],"wp:attachment":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media?parent=252106"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/categories?post=252106"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/tags?post=252106"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}