{"id":259153,"date":"2026-02-13T16:19:38","date_gmt":"2026-02-13T15:19:38","guid":{"rendered":"https:\/\/www.joseperez.fr\/?page_id=259153"},"modified":"2026-02-24T10:18:16","modified_gmt":"2026-02-24T09:18:16","slug":"migration-seo-adobe-commerce","status":"publish","type":"page","link":"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/","title":{"rendered":"Adobe Commerce SEO migration: protecting your SEO"},"content":{"rendered":"\n<p>Basculer vers Adobe Commerce sans strat\u00e9gie SEO solide, c\u2019est mettre en p\u00e9ril votre&nbsp;<strong>r\u00e9f\u00e9rencement<\/strong>&nbsp;et vos revenus. En confiant la migration \u00e0 un consultant SEO freelance, avec la rigueur d\u2019une agence SEO, vous s\u00e9curisez vos URLs, vos redirections 301 et vos pages cl\u00e9s \u00e0 fort trafic.<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/mobecls.com\/magento-migration-seo-checklist\/\"><\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Une migration vers Adobe Commerce peut faire chuter votre trafic si elle est mal pr\u00e9par\u00e9e<\/li>\n\n\n\n<li>Les redirections 301 sont le pilier d\u2019une transition SEO r\u00e9ussie<\/li>\n\n\n\n<li>L\u2019audit avant migration est, selon moi, non n\u00e9gociable<\/li>\n\n\n\n<li>Le monitoring post-mise en ligne d\u00e9termine le succ\u00e8s r\u00e9el du projet<\/li>\n\n\n\n<li>Une m\u00e9thodologie rigoureuse permet d\u2019\u00e9viter 80 % des erreurs classiques<\/li>\n<\/ul>\n\n\n\n<p>Migrer vers Adobe Commerce est souvent une d\u00e9cision strat\u00e9gique, ambitieuse, parfois m\u00eame vitale pour un e-commerce en croissance. Mais je vais \u00eatre tr\u00e8s direct avec vous, c\u2019est aussi l\u2019un des moments les plus p\u00e9rilleux pour votre r\u00e9f\u00e9rencement naturel.<\/p>\n\n\n\n<p>Je me mets \u00e0 votre place. Vous avez investi des ann\u00e9es pour positionner vos cat\u00e9gories, vos fiches produits, votre marque. Vous g\u00e9n\u00e9rez du chiffre d\u2019affaires gr\u00e2ce au SEO. Et maintenant, vous changez de plateforme. La crainte est l\u00e9gitime : vais-je perdre mon trafic ?<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Sommaire<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#La_methodologie\" >La m\u00e9thodologie<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Audit_SEO_complet\" >Audit SEO complet<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Strategie_et_plan_daction\" >Strat\u00e9gie et plan d&rsquo;action<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#SUIVI_DES_RESULTATs\" >SUIVI DES RESULTATs<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Pourquoi_une_migration_vers_Adobe_Commerce_impacte_fortement_le_SEO\" >Pourquoi une migration vers Adobe Commerce impacte fortement le SEO<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Ce_qui_change_reellement_lors_dune_migration\" >Ce qui change r\u00e9ellement lors d\u2019une migration<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Les_risques_SEO_majeurs\" >Les risques SEO majeurs<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Les_etapes_cles_dune_migration_SEO_reussie_vers_Adobe_Commerce\" >Les \u00e9tapes cl\u00e9s d\u2019une migration SEO r\u00e9ussie vers Adobe Commerce<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#1_Audit_SEO_complet_avant_migration\" >1. Audit SEO complet avant migration<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#2_Cartographie_des_URLs_et_redirections_301\" >2. Cartographie des URLs et redirections 301<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#3_Reproduction_ou_amelioration_de_larchitecture_SEO\" >3. Reproduction ou am\u00e9lioration de l\u2019architecture SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#4_Optimisation_technique_sur_Adobe_Commerce\" >4. Optimisation technique sur Adobe Commerce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#5_Recette_SEO_avant_mise_en_production\" >5. Recette SEO avant mise en production<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#6_Monitoring_post-migration\" >6. Monitoring post-migration<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Checklist_migration_SEO_Adobe_Commerce\" >Checklist migration SEO Adobe Commerce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Erreurs_frequentes_lors_dune_migration_Adobe_Commerce\" >Erreurs fr\u00e9quentes lors d\u2019une migration Adobe Commerce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Combien_coute_une_migration_SEO_vers_Adobe_Commerce\" >Combien co\u00fbte une migration SEO vers Adobe Commerce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Faut-il_se_faire_accompagner_par_une_agence_specialisee\" >Faut-il se faire accompagner par une agence sp\u00e9cialis\u00e9e<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.joseperez.fr\/en\/migration-seo-adobe-commerce\/#Liste_des_migrations_par_CMS\" >Liste des migrations par CMS<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Dans cet article, je vais vous expliquer, simplement, comment j\u2019aborde une migration SEO vers Adobe Commerce, quelles sont les \u00e9tapes incontournables, les erreurs que je vois trop souvent, et ce que je vous recommande, sans d\u00e9tour.<\/p>\n\n\n<style>.kb-row-layout-id260739_c9e28f-35 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id260739_c9e28f-35 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id260739_c9e28f-35 > 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kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column260739_9e12fc-6a > .kt-inside-inner-col,.kadence-column260739_9e12fc-6a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column260739_9e12fc-6a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column260739_9e12fc-6a > .kt-inside-inner-col{flex-direction:column;}.kadence-column260739_9e12fc-6a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column260739_9e12fc-6a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column260739_9e12fc-6a{position:relative;}@media all and (max-width: 1024px){.kadence-column260739_9e12fc-6a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column260739_9e12fc-6a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column260739_9e12fc-6a\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"La_methodologie\"><\/span>La m\u00e9thodologie<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<style>.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-lg, 4rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-md, 2rem);}.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}.kb-row-layout-id260739_f9bf8a-82 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 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3rem);}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col,.kadence-column260739_def0ba-f9 > .kt-inside-inner-col:before{border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-right-radius:20px;border-bottom-left-radius:20px;}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{flex-direction:column;}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{background-color:var(--global-palette9, #ffffff);}.kadence-column260739_def0ba-f9 > 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#EDF2F7);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column260739_def0ba-f9\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97, .wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97[data-kb-block=\"kb-adv-heading260739_29b805-97\"]{margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.1;font-style:normal;font-family:var( --global-heading-font-family, inherit );text-transform:uppercase;}.wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97[data-kb-block=\"kb-adv-heading260739_29b805-97\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97[data-kb-block=\"kb-adv-heading260739_29b805-97\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading260739_29b805-97 wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_29b805-97\"><span class=\"ez-toc-section\" id=\"Audit_SEO_complet\"><\/span><strong>Audit SEO complet<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec, .wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec[data-kb-block=\"kb-adv-heading260739_b611aa-ec\"]{display:block;text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec[data-kb-block=\"kb-adv-heading260739_b611aa-ec\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec[data-kb-block=\"kb-adv-heading260739_b611aa-ec\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<span class=\"kt-adv-heading260739_b611aa-ec wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_b611aa-ec\">Le socle du SEO<\/span>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-260739_4cbb57-29 .kt-block-spacer{height:35px;}.wp-block-kadence-spacer.kt-block-spacer-260739_4cbb57-29 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-260739_4cbb57-29\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b .kb-svg-icon-wrap{font-size:13px;color:var(--global-palette6, #718096);}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap, .kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap a{color:var(--global-palette5, #4A5568);font-family:var( --global-body-font-family, inherit );font-weight:300;color:var(--global-palette5, #4A5568);}.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-single{border-radius:50%;border-width:0px;border-style:solid;padding:1px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items260739_563915-6b kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-260739_bd380a-0f .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_bd380a-0f\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Analyse technique de votre site (vitesse, indexation, structure des pages).<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_e03a98-8c .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_e03a98-8c\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_x kt-svg-icon-list-single\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M4 0c-2.21 0-4 1.79-4 4s1.79 4 4 4 4-1.79 4-4-1.79-4-4-4zm-1.5 1.78l1.5 1.5 1.5-1.5.72.72-1.5 1.5 1.5 1.5-.72.72-1.5-1.5-1.5 1.5-.72-.72 1.5-1.5-1.5-1.5.72-.72z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">\u00c9tude de vos contenus et de vos mots\u2011cl\u00e9s actuels vs ceux de vos concurrents.<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_8e294b-34 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_8e294b-34\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_x kt-svg-icon-list-single\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M4 0c-2.21 0-4 1.79-4 4s1.79 4 4 4 4-1.79 4-4-1.79-4-4-4zm-1.5 1.78l1.5 1.5 1.5-1.5.72.72-1.5 1.5 1.5 1.5-.72.72-1.5-1.5-1.5 1.5-.72-.72 1.5-1.5-1.5-1.5.72-.72z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Identification des freins qui bloquent aujourd\u2019hui votre visibilit\u00e9 et vos ventes.<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column260739_2e4215-6b > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-lg, 3rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column260739_2e4215-6b > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);}.kadence-column260739_2e4215-6b > .kt-inside-inner-col,.kadence-column260739_2e4215-6b > .kt-inside-inner-col:before{border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-right-radius:20px;border-bottom-left-radius:20px;}.kadence-column260739_2e4215-6b > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column260739_2e4215-6b > .kt-inside-inner-col{flex-direction:column;}.kadence-column260739_2e4215-6b > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column260739_2e4215-6b > .kt-inside-inner-col{background-color:var(--global-palette9, #ffffff);}.kadence-column260739_2e4215-6b > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column260739_2e4215-6b{position:relative;}@media all and (max-width: 1024px){.kadence-column260739_2e4215-6b > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column260739_2e4215-6b > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column260739_2e4215-6b\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3, .wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3[data-kb-block=\"kb-adv-heading260739_be0d55-c3\"]{margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.1;font-style:normal;font-family:var( --global-heading-font-family, inherit );text-transform:uppercase;}.wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3[data-kb-block=\"kb-adv-heading260739_be0d55-c3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3[data-kb-block=\"kb-adv-heading260739_be0d55-c3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading260739_be0d55-c3 wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_be0d55-c3\"><span class=\"ez-toc-section\" id=\"Strategie_et_plan_daction\"><\/span><strong>Strat\u00e9gie et plan d&rsquo;action <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc, .wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc[data-kb-block=\"kb-adv-heading260739_70663a-bc\"]{display:block;text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc[data-kb-block=\"kb-adv-heading260739_70663a-bc\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc[data-kb-block=\"kb-adv-heading260739_70663a-bc\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<span class=\"kt-adv-heading260739_70663a-bc wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_70663a-bc\">Roadmap pr\u00e9cise<\/span>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-260739_dc9360-80 .kt-block-spacer{height:35px;}.wp-block-kadence-spacer.kt-block-spacer-260739_dc9360-80 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-260739_dc9360-80\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 .kb-svg-icon-wrap{font-size:13px;color:var(--global-palette6, #718096);}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap, .kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap a{color:var(--global-palette5, #4A5568);font-family:var( --global-body-font-family, inherit );font-weight:300;color:var(--global-palette5, #4A5568);}.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-single{border-radius:50%;border-width:0px;border-style:solid;padding:1px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items260739_17e741-14 kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-260739_c1a4ac-f0 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_c1a4ac-f0\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">D\u00e9finition des objectifs SEO en fonction de votre business (trafic, leads, ventes).<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_92f8da-d7 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_92f8da-d7\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Construction d\u2019un plan d\u2019action prioris\u00e9 sur 3 \u00e0 6 mois (quick wins + chantiers de fond).<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_51b13d-57 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_51b13d-57\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_x kt-svg-icon-list-single\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M4 0c-2.21 0-4 1.79-4 4s1.79 4 4 4 4-1.79 4-4-1.79-4-4-4zm-1.5 1.78l1.5 1.5 1.5-1.5.72.72-1.5 1.5 1.5 1.5-.72.72-1.5-1.5-1.5 1.5-.72-.72 1.5-1.5-1.5-1.5.72-.72z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Gestion des tickets avec votre agence \/ d\u00e9veloppeur<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column260739_78556b-70 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-lg, 3rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column260739_78556b-70 > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);}.kadence-column260739_78556b-70 > .kt-inside-inner-col,.kadence-column260739_78556b-70 > .kt-inside-inner-col:before{border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-right-radius:20px;border-bottom-left-radius:20px;}.kadence-column260739_78556b-70 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column260739_78556b-70 > .kt-inside-inner-col{flex-direction:column;}.kadence-column260739_78556b-70 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column260739_78556b-70 > .kt-inside-inner-col{background-color:var(--global-palette9, #ffffff);}.kadence-column260739_78556b-70 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column260739_78556b-70{position:relative;}@media all and (max-width: 1024px){.kadence-column260739_78556b-70 > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column260739_78556b-70 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column260739_78556b-70\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99, .wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99[data-kb-block=\"kb-adv-heading260739_86accc-99\"]{margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.1;font-style:normal;font-family:var( --global-heading-font-family, inherit );text-transform:uppercase;}.wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99[data-kb-block=\"kb-adv-heading260739_86accc-99\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99[data-kb-block=\"kb-adv-heading260739_86accc-99\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading260739_86accc-99 wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_86accc-99\"><span class=\"ez-toc-section\" id=\"SUIVI_DES_RESULTATs\"><\/span><strong>SUIVI DES RESULTATs<\/strong><br><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d, .wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d[data-kb-block=\"kb-adv-heading260739_2f1688-7d\"]{display:block;text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d[data-kb-block=\"kb-adv-heading260739_2f1688-7d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d[data-kb-block=\"kb-adv-heading260739_2f1688-7d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<span class=\"kt-adv-heading260739_2f1688-7d wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_2f1688-7d\">Mesure des diff\u00e9rents KPI SEO<\/span>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-260739_f3537b-e1 .kt-block-spacer{height:35px;}.wp-block-kadence-spacer.kt-block-spacer-260739_f3537b-e1 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-260739_f3537b-e1\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 .kb-svg-icon-wrap{font-size:13px;color:var(--global-palette6, #718096);}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap, .kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap a{color:var(--global-palette5, #4A5568);font-family:var( --global-body-font-family, inherit );font-weight:300;color:var(--global-palette5, #4A5568);}.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-single{border-radius:50%;border-width:0px;border-style:solid;padding:1px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items260739_9c7cfe-74 kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-260739_75cc62-0c .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_75cc62-0c\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Recommandations concr\u00e8tes sur la technique, les contenus et la structure du site.<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_2745b9-f6 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_2745b9-f6\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Accompagnement de votre \u00e9quipe ou de votre prestataire pour la mise en \u0153uvre.<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_29a909-c0 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_29a909-c0\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_x kt-svg-icon-list-single\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M4 0c-2.21 0-4 1.79-4 4s1.79 4 4 4 4-1.79 4-4-1.79-4-4-4zm-1.5 1.78l1.5 1.5 1.5-1.5.72.72-1.5 1.5 1.5 1.5-.72.72-1.5-1.5-1.5 1.5-.72-.72 1.5-1.5-1.5-1.5.72-.72z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Optimisation continue des pages strat\u00e9giques (cat\u00e9gories, pages, articles blog).<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pourquoi_une_migration_vers_Adobe_Commerce_impacte_fortement_le_SEO\"><\/span>Pourquoi une migration vers Adobe Commerce impacte fortement le SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Avant de parler technique, je pr\u00e9f\u00e8re poser le cadre. Une migration n\u2019est jamais neutre pour Google.<\/p>\n\n\n\n<p>Quand vous migrez vers Adobe Commerce, vous changez :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>La structure des URLs<\/li>\n\n\n\n<li>L\u2019architecture des cat\u00e9gories<\/li>\n\n\n\n<li>Les templates produits<\/li>\n\n\n\n<li>La gestion des filtres et des facettes<\/li>\n\n\n\n<li>Les performances techniques<\/li>\n\n\n\n<li>Le maillage interne<\/li>\n<\/ul>\n\n\n\n<p>Autrement dit, vous modifiez l\u2019\u00e9cosyst\u00e8me que Google avait patiemment compris et index\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ce_qui_change_reellement_lors_dune_migration\"><\/span>Ce qui change r\u00e9ellement lors d\u2019une migration<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Je vais vous dire ce que j\u2019observe le plus souvent. Les URLs ne sont plus strictement identiques. Parfois, une simple variation suffit : une cat\u00e9gorie ajout\u00e9e dans le chemin, un suffixe diff\u00e9rent, une structure plus profonde.<\/p>\n\n\n\n<p>Exemple :<\/p>\n\n\n\n<p>Ancienne URL :<br>\/chaussures-running-nike.html<\/p>\n\n\n\n<p>Nouvelle URL :<br>\/chaussures\/running\/nike\/<\/p>\n\n\n\n<p>Pour un humain, c\u2019est \u00e9quivalent. Pour Google, c\u2019est une nouvelle page.<\/p>\n\n\n\n<p>Et si vous n\u2019anticipez pas cela, vous cr\u00e9ez une rupture brutale dans la transmission de popularit\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Les_risques_SEO_majeurs\"><\/span>Les risques SEO majeurs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Soyons lucides. Les principaux risques sont :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Perte de positions<\/li>\n\n\n\n<li>Explosion des erreurs 404<\/li>\n\n\n\n<li>D\u00e9sindexation massive<\/li>\n\n\n\n<li>Probl\u00e8mes de duplication<\/li>\n\n\n\n<li>Dilution du PageRank interne<\/li>\n<\/ul>\n\n\n\n<p>J\u2019ai vu des sites perdre 40 % de trafic en quelques semaines, simplement parce que le mapping des redirections \u00e9tait approximatif. Ce n\u2019est pas une fatalit\u00e9, mais c\u2019est une r\u00e9alit\u00e9 fr\u00e9quente.<\/p>\n\n\n\n<p>Et justement, parlons de la m\u00e9thode.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Les_etapes_cles_dune_migration_SEO_reussie_vers_Adobe_Commerce\"><\/span>Les \u00e9tapes cl\u00e9s d\u2019une migration SEO r\u00e9ussie vers Adobe Commerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Je vais vous partager la m\u00e9thodologie que je consid\u00e8re comme saine, presque cart\u00e9sienne. Chaque \u00e9tape a une raison d\u2019\u00eatre.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Audit_SEO_complet_avant_migration\"><\/span>1. Audit SEO complet avant migration<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Si vous deviez ne retenir qu\u2019un point, ce serait celui-ci.<\/p>\n\n\n\n<p>Avant de migrer, vous devez savoir ce qui fonctionne. Sinon, vous migrez \u00e0 l\u2019aveugle.<\/p>\n\n\n\n<p>Je r\u00e9alise syst\u00e9matiquement :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Un audit technique complet<\/li>\n\n\n\n<li>Une analyse des pages qui g\u00e9n\u00e8rent le plus de trafic<\/li>\n\n\n\n<li>Un inventaire des backlinks strat\u00e9giques<\/li>\n\n\n\n<li>Une cartographie des pages positionn\u00e9es<\/li>\n<\/ul>\n\n\n\n<p>Voici un tableau simple pour visualiser les priorit\u00e9s :<\/p>\n\n\n\n<table>\n  <thead>\n    <tr>\n      <th>Type de page<\/th>\n      <th>Priorit\u00e9 SEO<\/th>\n      <th>Action recommand\u00e9e<\/th>\n    <\/tr>\n  <\/thead>\n  <tbody>\n    <tr>\n      <td>Cat\u00e9gories principales<\/td>\n      <td>Tr\u00e8s \u00e9lev\u00e9e<\/td>\n      <td>Conserver structure ou redirection parfaite<\/td>\n    <\/tr>\n    <tr>\n      <td>Produits g\u00e9n\u00e9rant du trafic<\/td>\n      <td>\u00c9lev\u00e9e<\/td>\n      <td>Redirection 301 pr\u00e9cise<\/td>\n    <\/tr>\n    <tr>\n      <td>Pages \u00e9ditoriales<\/td>\n      <td>Moyenne<\/td>\n      <td>Optimisation possible<\/td>\n    <\/tr>\n  <\/tbody>\n<\/table>\n\n\n\n<p>\u00c0 mon sens, ne pas faire cet audit revient \u00e0 d\u00e9molir une maison sans savoir o\u00f9 passent les fondations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Cartographie_des_URLs_et_redirections_301\"><\/span>2. Cartographie des URLs et redirections 301<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>C\u2019est le c\u0153ur de la migration.<\/p>\n\n\n\n<p>Je recommande un mapping exhaustif, ligne par ligne. Chaque ancienne URL doit pointer vers la plus pertinente des nouvelles pages.<\/p>\n\n\n\n<p>Attention, une redirection vers la homepage est rarement une bonne id\u00e9e. Google consid\u00e8re cela comme une approximation grossi\u00e8re.<\/p>\n\n\n\n<p>Je vous conseille :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Un export complet des anciennes URLs<\/li>\n\n\n\n<li>Une correspondance pr\u00e9cise vers chaque nouvelle URL<\/li>\n\n\n\n<li>Un test automatis\u00e9 avant mise en production<\/li>\n<\/ul>\n\n\n\n<p>La redirection 301 n\u2019est pas un d\u00e9tail technique, c\u2019est le vecteur de transmission de votre capital SEO.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Reproduction_ou_amelioration_de_larchitecture_SEO\"><\/span>3. Reproduction ou am\u00e9lioration de l\u2019architecture SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Migrer, c\u2019est aussi l\u2019occasion d\u2019am\u00e9liorer.<\/p>\n\n\n\n<p>Mais je vous mets en garde. Ne changez pas tout en m\u00eame temps. Refonte graphique, nouvelle arborescence, nouvelle strat\u00e9gie \u00e9ditoriale, migration CMS\u2026 c\u2019est souvent trop brutal.<\/p>\n\n\n\n<p>Je pr\u00e9f\u00e8re une approche mesur\u00e9e :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Conserver les cat\u00e9gories fortes<\/li>\n\n\n\n<li>Maintenir un maillage interne coh\u00e9rent<\/li>\n\n\n\n<li>Contr\u00f4ler les filtres \u00e0 facettes<\/li>\n\n\n\n<li>Param\u00e9trer correctement les balises canonical<\/li>\n<\/ul>\n\n\n\n<p>Adobe Commerce offre de la souplesse, mais cette souplesse peut devenir anarchique si elle est mal ma\u00eetris\u00e9e.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Optimisation_technique_sur_Adobe_Commerce\"><\/span>4. Optimisation technique sur Adobe Commerce<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Adobe Commerce est puissant, mais pas magique.<\/p>\n\n\n\n<p>Je v\u00e9rifie syst\u00e9matiquement :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>La gestion des balises title et meta description<\/li>\n\n\n\n<li>Les canonicals<\/li>\n\n\n\n<li>Le fichier robots.txt<\/li>\n\n\n\n<li>Le sitemap XML<\/li>\n\n\n\n<li>Les performances (Core Web Vitals)<\/li>\n<\/ul>\n\n\n\n<p>Un site plus rapide apr\u00e8s migration peut compenser certaines fluctuations temporaires. \u00c0 l\u2019inverse, une d\u00e9gradation des performances amplifie les pertes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Recette_SEO_avant_mise_en_production\"><\/span>5. Recette SEO avant mise en production<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>C\u2019est une \u00e9tape que je trouve souvent n\u00e9glig\u00e9e.<\/p>\n\n\n\n<p>Avant de basculer en production, je crawl la pr\u00e9-production. Je v\u00e9rifie :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Les codes HTTP<\/li>\n\n\n\n<li>Les balises Hn<\/li>\n\n\n\n<li>Les indexations bloqu\u00e9es<\/li>\n\n\n\n<li>Les redirections<\/li>\n\n\n\n<li>Les balises noindex oubli\u00e9es<\/li>\n<\/ul>\n\n\n\n<p>Vous seriez surpris du nombre de sites mis en ligne avec un robots.txt bloquant l\u2019ensemble du domaine. Cela para\u00eet aberrant, et pourtant, cela arrive.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Monitoring_post-migration\"><\/span>6. Monitoring post-migration<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Une migration ne se termine pas le jour du lancement.<\/p>\n\n\n\n<p>Je surveille :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google Search Console quotidiennement<\/li>\n\n\n\n<li>Les erreurs 404<\/li>\n\n\n\n<li>Les variations d\u2019impressions<\/li>\n\n\n\n<li>Les positions strat\u00e9giques<\/li>\n\n\n\n<li>Les logs serveur<\/li>\n<\/ul>\n\n\n\n<p>Si une chute appara\u00eet, il faut r\u00e9agir rapidement. Plus vous corrigez t\u00f4t, plus vous limitez l\u2019h\u00e9morragie.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Checklist_migration_SEO_Adobe_Commerce\"><\/span>Checklist migration SEO Adobe Commerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Voici une checklist synth\u00e9tique que je vous recommande de suivre scrupuleusement :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Audit SEO complet r\u00e9alis\u00e9<\/li>\n\n\n\n<li>Inventaire des pages strat\u00e9giques valid\u00e9<\/li>\n\n\n\n<li>Mapping des URLs termin\u00e9<\/li>\n\n\n\n<li>Redirections 301 test\u00e9es<\/li>\n\n\n\n<li>Balises title et meta v\u00e9rifi\u00e9es<\/li>\n\n\n\n<li>Canonicals contr\u00f4l\u00e9es<\/li>\n\n\n\n<li>Sitemap soumis dans Search Console<\/li>\n\n\n\n<li>Robots.txt valid\u00e9<\/li>\n\n\n\n<li>Outils d\u2019analyse configur\u00e9s<\/li>\n\n\n\n<li>Monitoring activ\u00e9<\/li>\n<\/ul>\n\n\n\n<p>Imprimez-la, cochez chaque point, ne laissez rien au hasard.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Erreurs_frequentes_lors_dune_migration_Adobe_Commerce\"><\/span>Erreurs fr\u00e9quentes lors d\u2019une migration Adobe Commerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Je vais \u00eatre franc. Les erreurs que je vois sont souvent \u00e9vitables.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Supprimer des produits sans redirection<\/li>\n\n\n\n<li>Modifier la profondeur des cat\u00e9gories sans analyse<\/li>\n\n\n\n<li>Multiplier les filtres indexables<\/li>\n\n\n\n<li>N\u00e9gliger le maillage interne<\/li>\n\n\n\n<li>Lancer sans phase de test<\/li>\n<\/ul>\n\n\n\n<p>L\u2019erreur la plus grave, selon moi, est de consid\u00e9rer le SEO comme un simple param\u00e8tre technique. C\u2019est un actif financier.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Combien_coute_une_migration_SEO_vers_Adobe_Commerce\"><\/span>Combien co\u00fbte une migration SEO vers Adobe Commerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Le co\u00fbt varie \u00e9norm\u00e9ment.<\/p>\n\n\n\n<p>Pour un site e-commerce structur\u00e9, je constate g\u00e9n\u00e9ralement :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Audit seul : quelques milliers d\u2019euros<\/li>\n\n\n\n<li>Accompagnement complet : budget plus cons\u00e9quent<\/li>\n\n\n\n<li>Migration + refonte compl\u00e8te : investissement significatif<\/li>\n<\/ul>\n\n\n\n<p>Le prix d\u00e9pend :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Du volume d\u2019URLs<\/li>\n\n\n\n<li>De la complexit\u00e9 technique<\/li>\n\n\n\n<li>Du nombre de langues<\/li>\n\n\n\n<li>Du niveau d\u2019ambition strat\u00e9gique<\/li>\n<\/ul>\n\n\n\n<p>Je vous d\u00e9conseille fortement d\u2019arbitrer uniquement sur le co\u00fbt. Une migration mal g\u00e9r\u00e9e peut co\u00fbter beaucoup plus cher en perte de chiffre d\u2019affaires.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Faut-il_se_faire_accompagner_par_une_agence_specialisee\"><\/span>Faut-il se faire accompagner par une agence sp\u00e9cialis\u00e9e<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Je vous r\u00e9ponds avec nuance.<\/p>\n\n\n\n<p>Si votre site g\u00e9n\u00e8re peu de trafic organique, et que l\u2019enjeu financier est limit\u00e9, vous pouvez envisager une gestion interne.<\/p>\n\n\n\n<p>En revanche, si le SEO repr\u00e9sente une part substantielle de votre chiffre d\u2019affaires, je consid\u00e8re l\u2019accompagnement comme une assurance.<\/p>\n\n\n\n<p>Une migration SEO r\u00e9ussie n\u2019est pas spectaculaire, elle est presque invisible. Le trafic reste stable, puis progresse. C\u2019est, \u00e0 mes yeux, le signe d\u2019un travail rigoureux.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p>Migrer vers Adobe Commerce n\u2019est pas un saut dans le vide, \u00e0 condition d\u2019\u00eatre m\u00e9thodique, vigilant, presque m\u00e9ticuleux. Si vous vous mettez \u00e0 la place de Google, si vous anticipez chaque changement, si vous traitez votre SEO comme un capital strat\u00e9gique, vous transformerez cette transition en opportunit\u00e9 plut\u00f4t qu\u2019en p\u00e9ril.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Liste_des_migrations_par_CMS\"><\/span>Liste des migrations par CMS<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-adobe-commerce\/\">Migration SEO Adobe Commerce<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-drupal-guide-complet\/\">Migration SEO Drupal<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-joomla\/\">Migration SEO Joomla<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-odoo\/\">Migration SEO Odoo<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-prestashop\/\">Migration SEO Prestashop<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-shopify\/\">Migration SEO Shopify<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-squarespace\/\">Migration SEO Squarespace<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-webflow\/\">Migration SEO Webflow<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-wix-guide-complet-sans-perte\/\">Migration SEO Wix<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.joseperez.fr\/migration-seo-wordpress\/\">Migration SEO WordPress<\/a><\/li>\n<\/ul>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>Basculer vers Adobe Commerce sans strat\u00e9gie SEO solide, c\u2019est mettre en p\u00e9ril votre&nbsp;r\u00e9f\u00e9rencement&nbsp;et vos revenus. En confiant la migration \u00e0 un consultant SEO freelance, avec la rigueur d\u2019une agence SEO, vous s\u00e9curisez vos URLs, vos redirections 301 et vos pages cl\u00e9s \u00e0 fort trafic. Migrer vers Adobe Commerce est souvent une d\u00e9cision strat\u00e9gique, ambitieuse, parfois&#8230;<\/p>","protected":false},"author":1,"featured_media":259154,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","rank_math_title":"","rank_math_description":"Migration SEO Adobe Commerce, s\u00e9curisez votre trafic \ud83d\ude80 m\u00e9thode claire, erreurs \u00e0 \u00e9viter et checklist compl\u00e8te.","rank_math_focus_keyword":"","rank_math_canonical_url":"","rank_math_robots":"","footnotes":""},"class_list":["post-259153","page","type-page","status-publish","has-post-thumbnail","hentry"],"rank_math_description":"Migration SEO Adobe Commerce, s\u00e9curisez votre trafic \ud83d\ude80 m\u00e9thode claire, erreurs \u00e0 \u00e9viter et checklist compl\u00e8te.","rank_math_title":"","_links":{"self":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/pages\/259153","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/comments?post=259153"}],"version-history":[{"count":6,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/pages\/259153\/revisions"}],"predecessor-version":[{"id":260795,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/pages\/259153\/revisions\/260795"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media\/259154"}],"wp:attachment":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media?parent=259153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}