{"id":252603,"date":"2025-02-19T16:22:31","date_gmt":"2025-02-19T15:22:31","guid":{"rendered":"https:\/\/www.joseperez.fr\/?p=252603"},"modified":"2026-03-14T14:47:49","modified_gmt":"2026-03-14T13:47:49","slug":"seo-concessionnaire-automobile","status":"publish","type":"page","link":"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/","title":{"rendered":"SEO concessionnaire automobile : attirer plus d\u2019acheteurs en concession gr\u00e2ce \u00e0 Google"},"content":{"rendered":"\n<p>Un concessionnaire automobile qui n\u00e9glige son&nbsp;<strong>r\u00e9f\u00e9rencement<\/strong>&nbsp;laisse ses clients filer chez la concurrence. En vous appuyant sur un consultant SEO freelance, avec une approche digne d\u2019une agence SEO, vous pouvez enfin transformer vos visites en essais, puis en ventes en concession.<\/p>\n\n\n<style>.kb-row-layout-id260739_c9e28f-35 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id260739_c9e28f-35 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id260739_c9e28f-35 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xl, 4rem);padding-bottom:var(--global-kb-spacing-lg, 3rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id260739_c9e28f-35 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id260739_c9e28f-35 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id260739_c9e28f-35 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id260739_c9e28f-35 alignfull has-theme-palette8-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column260739_9e12fc-6a > .kt-inside-inner-col,.kadence-column260739_9e12fc-6a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column260739_9e12fc-6a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column260739_9e12fc-6a > .kt-inside-inner-col{flex-direction:column;}.kadence-column260739_9e12fc-6a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column260739_9e12fc-6a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column260739_9e12fc-6a{position:relative;}@media all and (max-width: 1024px){.kadence-column260739_9e12fc-6a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column260739_9e12fc-6a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column260739_9e12fc-6a\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"La_methodologie\"><\/span>La m\u00e9thodologie<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<style>.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-lg, 4rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-md, 2rem);}.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}.kb-row-layout-id260739_f9bf8a-82 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap > *:nth-child(3n of *:not(style)){grid-column:1 \/ -1;}}@media all and (max-width: 1024px){.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id260739_f9bf8a-82 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id260739_f9bf8a-82 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-3-columns kt-row-layout-equal kt-tab-layout-last-row kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-lg, 3rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col,.kadence-column260739_def0ba-f9 > .kt-inside-inner-col:before{border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-right-radius:20px;border-bottom-left-radius:20px;}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{flex-direction:column;}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{background-color:var(--global-palette9, #ffffff);}.kadence-column260739_def0ba-f9 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column260739_def0ba-f9{position:relative;}@media all and (max-width: 1024px){.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column260739_def0ba-f9 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column260739_def0ba-f9\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97, .wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97[data-kb-block=\"kb-adv-heading260739_29b805-97\"]{margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.1;font-style:normal;font-family:var( --global-heading-font-family, inherit );text-transform:uppercase;}.wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97[data-kb-block=\"kb-adv-heading260739_29b805-97\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_29b805-97[data-kb-block=\"kb-adv-heading260739_29b805-97\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading260739_29b805-97 wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_29b805-97\"><span class=\"ez-toc-section\" id=\"Audit_SEO_complet\"><\/span><strong>Audit SEO complet<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec, .wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec[data-kb-block=\"kb-adv-heading260739_b611aa-ec\"]{display:block;text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec[data-kb-block=\"kb-adv-heading260739_b611aa-ec\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_b611aa-ec[data-kb-block=\"kb-adv-heading260739_b611aa-ec\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<span class=\"kt-adv-heading260739_b611aa-ec wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_b611aa-ec\">Le socle du SEO<\/span>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-260739_4cbb57-29 .kt-block-spacer{height:35px;}.wp-block-kadence-spacer.kt-block-spacer-260739_4cbb57-29 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-260739_4cbb57-29\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b .kb-svg-icon-wrap{font-size:13px;color:var(--global-palette6, #718096);}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap, .kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap a{color:var(--global-palette5, #4A5568);font-family:var( --global-body-font-family, inherit );font-weight:300;color:var(--global-palette5, #4A5568);}.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_563915-6b ul.kt-svg-icon-list .kt-svg-icon-list-single{border-radius:50%;border-width:0px;border-style:solid;padding:1px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items260739_563915-6b kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-260739_bd380a-0f .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_bd380a-0f\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Analyse technique de votre site (vitesse, indexation, structure des pages).<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_e03a98-8c .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_e03a98-8c\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_x kt-svg-icon-list-single\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M4 0c-2.21 0-4 1.79-4 4s1.79 4 4 4 4-1.79 4-4-1.79-4-4-4zm-1.5 1.78l1.5 1.5 1.5-1.5.72.72-1.5 1.5 1.5 1.5-.72.72-1.5-1.5-1.5 1.5-.72-.72 1.5-1.5-1.5-1.5.72-.72z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">\u00c9tude de vos contenus et de vos mots\u2011cl\u00e9s actuels vs ceux de vos concurrents.<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_8e294b-34 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_8e294b-34\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_x kt-svg-icon-list-single\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M4 0c-2.21 0-4 1.79-4 4s1.79 4 4 4 4-1.79 4-4-1.79-4-4-4zm-1.5 1.78l1.5 1.5 1.5-1.5.72.72-1.5 1.5 1.5 1.5-.72.72-1.5-1.5-1.5 1.5-.72-.72 1.5-1.5-1.5-1.5.72-.72z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Identification des freins qui bloquent aujourd\u2019hui votre visibilit\u00e9 et vos ventes.<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column260739_2e4215-6b > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-lg, 3rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column260739_2e4215-6b > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);}.kadence-column260739_2e4215-6b > .kt-inside-inner-col,.kadence-column260739_2e4215-6b > .kt-inside-inner-col:before{border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-right-radius:20px;border-bottom-left-radius:20px;}.kadence-column260739_2e4215-6b > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column260739_2e4215-6b > .kt-inside-inner-col{flex-direction:column;}.kadence-column260739_2e4215-6b > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column260739_2e4215-6b > .kt-inside-inner-col{background-color:var(--global-palette9, #ffffff);}.kadence-column260739_2e4215-6b > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column260739_2e4215-6b{position:relative;}@media all and (max-width: 1024px){.kadence-column260739_2e4215-6b > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column260739_2e4215-6b > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column260739_2e4215-6b\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3, .wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3[data-kb-block=\"kb-adv-heading260739_be0d55-c3\"]{margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.1;font-style:normal;font-family:var( --global-heading-font-family, inherit );text-transform:uppercase;}.wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3[data-kb-block=\"kb-adv-heading260739_be0d55-c3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_be0d55-c3[data-kb-block=\"kb-adv-heading260739_be0d55-c3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading260739_be0d55-c3 wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_be0d55-c3\"><span class=\"ez-toc-section\" id=\"Strategie_et_plan_daction\"><\/span><strong>Strat\u00e9gie et plan d&rsquo;action <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc, .wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc[data-kb-block=\"kb-adv-heading260739_70663a-bc\"]{display:block;text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc[data-kb-block=\"kb-adv-heading260739_70663a-bc\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_70663a-bc[data-kb-block=\"kb-adv-heading260739_70663a-bc\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<span class=\"kt-adv-heading260739_70663a-bc wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_70663a-bc\">Roadmap pr\u00e9cise<\/span>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-260739_dc9360-80 .kt-block-spacer{height:35px;}.wp-block-kadence-spacer.kt-block-spacer-260739_dc9360-80 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-260739_dc9360-80\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 .kb-svg-icon-wrap{font-size:13px;color:var(--global-palette6, #718096);}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap, .kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap a{color:var(--global-palette5, #4A5568);font-family:var( --global-body-font-family, inherit );font-weight:300;color:var(--global-palette5, #4A5568);}.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_17e741-14 ul.kt-svg-icon-list .kt-svg-icon-list-single{border-radius:50%;border-width:0px;border-style:solid;padding:1px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items260739_17e741-14 kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-260739_c1a4ac-f0 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_c1a4ac-f0\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">D\u00e9finition des objectifs SEO en fonction de votre business (trafic, leads, ventes).<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_92f8da-d7 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_92f8da-d7\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Construction d\u2019un plan d\u2019action prioris\u00e9 sur 3 \u00e0 6 mois (quick wins + chantiers de fond).<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_51b13d-57 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_51b13d-57\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_x kt-svg-icon-list-single\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M4 0c-2.21 0-4 1.79-4 4s1.79 4 4 4 4-1.79 4-4-1.79-4-4-4zm-1.5 1.78l1.5 1.5 1.5-1.5.72.72-1.5 1.5 1.5 1.5-.72.72-1.5-1.5-1.5 1.5-.72-.72 1.5-1.5-1.5-1.5.72-.72z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Gestion des tickets avec votre agence \/ d\u00e9veloppeur<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column260739_78556b-70 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-lg, 3rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column260739_78556b-70 > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);}.kadence-column260739_78556b-70 > .kt-inside-inner-col,.kadence-column260739_78556b-70 > .kt-inside-inner-col:before{border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-right-radius:20px;border-bottom-left-radius:20px;}.kadence-column260739_78556b-70 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column260739_78556b-70 > .kt-inside-inner-col{flex-direction:column;}.kadence-column260739_78556b-70 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column260739_78556b-70 > .kt-inside-inner-col{background-color:var(--global-palette9, #ffffff);}.kadence-column260739_78556b-70 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column260739_78556b-70{position:relative;}@media all and (max-width: 1024px){.kadence-column260739_78556b-70 > .kt-inside-inner-col{border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column260739_78556b-70 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);border-top:1px solid var(--global-palette7, #EDF2F7);border-right:1px solid var(--global-palette7, #EDF2F7);border-bottom:1px solid var(--global-palette7, #EDF2F7);border-left:1px solid var(--global-palette7, #EDF2F7);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column260739_78556b-70\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99, .wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99[data-kb-block=\"kb-adv-heading260739_86accc-99\"]{margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.1;font-style:normal;font-family:var( --global-heading-font-family, inherit );text-transform:uppercase;}.wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99[data-kb-block=\"kb-adv-heading260739_86accc-99\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_86accc-99[data-kb-block=\"kb-adv-heading260739_86accc-99\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading260739_86accc-99 wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_86accc-99\"><span class=\"ez-toc-section\" id=\"SUIVI_DES_RESULTATs\"><\/span><strong>SUIVI DES RESULTATs<\/strong><br><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d, .wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d[data-kb-block=\"kb-adv-heading260739_2f1688-7d\"]{display:block;text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d[data-kb-block=\"kb-adv-heading260739_2f1688-7d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading260739_2f1688-7d[data-kb-block=\"kb-adv-heading260739_2f1688-7d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<span class=\"kt-adv-heading260739_2f1688-7d wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading260739_2f1688-7d\">Mesure des diff\u00e9rents KPI SEO<\/span>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-260739_f3537b-e1 .kt-block-spacer{height:35px;}.wp-block-kadence-spacer.kt-block-spacer-260739_f3537b-e1 .kt-divider{border-top-width:1px;height:1px;border-top-color:var(--global-palette6, #718096);width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-260739_f3537b-e1\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 .kb-svg-icon-wrap{font-size:13px;color:var(--global-palette6, #718096);}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap, .kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap a{color:var(--global-palette5, #4A5568);font-family:var( --global-body-font-family, inherit );font-weight:300;color:var(--global-palette5, #4A5568);}.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items260739_9c7cfe-74 ul.kt-svg-icon-list .kt-svg-icon-list-single{border-radius:50%;border-width:0px;border-style:solid;padding:1px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items260739_9c7cfe-74 kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-260739_75cc62-0c .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_75cc62-0c\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Recommandations concr\u00e8tes sur la technique, les contenus et la structure du site.<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_2745b9-f6 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_2745b9-f6\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Accompagnement de votre \u00e9quipe ou de votre prestataire pour la mise en \u0153uvre.<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-260739_29a909-c0 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-260739_29a909-c0\"><span class=\"kb-svg-icon-wrap kb-svg-icon-ic_x kt-svg-icon-list-single\"><svg viewBox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M4 0c-2.21 0-4 1.79-4 4s1.79 4 4 4 4-1.79 4-4-1.79-4-4-4zm-1.5 1.78l1.5 1.5 1.5-1.5.72.72-1.5 1.5 1.5 1.5-.72.72-1.5-1.5-1.5 1.5-.72-.72 1.5-1.5-1.5-1.5.72-.72z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Optimisation continue des pages strat\u00e9giques (cat\u00e9gories, pages, articles blog).<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pourquoi_un_concessionnaire_doit-il_travailler_son_SEO\"><\/span><strong>Pourquoi un concessionnaire doit-il travailler son SEO ?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p>Aujourd\u2019hui, lorsqu\u2019un acheteur potentiel cherche une <strong>voiture neuve ou d\u2019occasion<\/strong>, son premier r\u00e9flexe est de faire une recherche sur Google. Il tape des requ\u00eates comme <em>\u00ab\u00a0concessionnaire Peugeot \u00e0 Lyon\u00a0\u00bb<\/em>, <em>\u00ab\u00a0voitures d\u2019occasion pas ch\u00e8res \u00e0 Bordeaux\u00a0\u00bb<\/em>, ou encore <em>\u00ab\u00a0meilleur SUV hybride\u00a0\u00bb<\/em>.<\/p>\n\n\n\n<p>Si votre site n\u2019appara\u00eet pas <strong>dans les premiers r\u00e9sultats<\/strong>, vous passez \u00e0 c\u00f4t\u00e9 de nombreux prospects pr\u00eats \u00e0 acheter. Le <strong>SEO (r\u00e9f\u00e9rencement naturel)<\/strong> est donc un levier incontournable pour <strong>booster votre visibilit\u00e9, attirer plus de visiteurs sur votre site et convertir ces prospects en acheteurs<\/strong>.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Sommaire<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#La_methodologie\" >La m\u00e9thodologie<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Audit_SEO_complet\" >Audit SEO complet<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Strategie_et_plan_daction\" >Strat\u00e9gie et plan d&rsquo;action<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#SUIVI_DES_RESULTATs\" >SUIVI DES RESULTATs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Pourquoi_un_concessionnaire_doit-il_travailler_son_SEO\" >Pourquoi un concessionnaire doit-il travailler son SEO ?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#%F0%9F%8F%86_Top_des_meilleurs_consultants_SEO_agences_SEO_pour_Concessionnaires\" >\ud83c\udfc6 Top des meilleurs consultants SEO &amp; agences SEO pour Concessionnaires<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#i\" >&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Un_site_performant_et_bien_structure\" >Un site performant et bien structur\u00e9<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Un_site_rapide_et_responsive\" >Un site rapide et responsive<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Une_structure_claire_pour_lexperience_utilisateur_et_Google\" >Une structure claire pour l\u2019exp\u00e9rience utilisateur et Google<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Le_referencement_local_un_levier_essentiel_pour_un_concessionnaire\" >Le r\u00e9f\u00e9rencement local : un levier essentiel pour un concessionnaire<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Optimiser_sa_fiche_Google_My_Business\" >Optimiser sa fiche Google My Business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Obtenir_des_backlinks_locaux_et_des_citations\" >Obtenir des backlinks locaux et des citations<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Les_bons_mots-cles_pour_capter_du_trafic_qualifie\" >Les bons mots-cl\u00e9s pour capter du trafic qualifi\u00e9<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Trouver_les_requetes_les_plus_recherchees\" >Trouver les requ\u00eates les plus recherch\u00e9es<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Les_placer_aux_bons_endroits\" >Les placer aux bons endroits<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Le_contenu_un_atout_majeur_pour_le_SEO\" >Le contenu, un atout majeur pour le SEO<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Un_blog_pour_capter_du_trafic_organique\" >Un blog pour capter du trafic organique<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Des_fiches_produits_detaillees_et_engageantes\" >Des fiches produits d\u00e9taill\u00e9es et engageantes<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Suivi_et_ajustements_comment_mesurer_lefficacite_du_SEO\" >Suivi et ajustements : comment mesurer l\u2019efficacit\u00e9 du SEO ?<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Les_outils_indispensables_pour_suivre_ses_performances\" >Les outils indispensables pour suivre ses performances<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/www.joseperez.fr\/en\/seo-concessionnaire-automobile\/#Pourquoi_investir_dans_le_SEO_est_essentiel_pour_un_concessionnaire_automobile\" >Pourquoi investir dans le SEO est essentiel pour un concessionnaire automobile ?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Voyons ensemble <strong>comment optimiser votre r\u00e9f\u00e9rencement<\/strong> pour faire la diff\u00e9rence face \u00e0 la concurrence.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%8F%86_Top_des_meilleurs_consultants_SEO_agences_SEO_pour_Concessionnaires\"><\/span>\ud83c\udfc6 Top des meilleurs consultants SEO &amp; agences SEO pour Concessionnaires<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"horizontal-scroll-wrapper\">\n<div class=\"horizontal-scroll-wrapper\">\n<table data-path-to-node=\"3\">\n<thead>\n<tr>\n<td><strong>Rang<\/strong><\/td>\n<td><strong>Expert \/ Agence<\/strong><\/td>\n<td><strong>Point Fort \/ Sp\u00e9cialit\u00e9 Auto<\/strong><\/td>\n<td><strong>Site Internet<\/strong><\/td>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><span data-path-to-node=\"3,1,0,0\"><b data-path-to-node=\"3,1,0,0\" data-index-in-node=\"0\">1<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,1,1,0\"><b data-path-to-node=\"3,1,1,0\" data-index-in-node=\"0\">Jos\u00e9 PEREZ<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,1,2,0\"><b data-path-to-node=\"3,1,2,0\" data-index-in-node=\"0\">Expertise 17 ans &#038; SEO Local<\/b>. Consultant senior expert en structures multi-sites. Il excelle dans la visibilit\u00e9 locale par point de vente, la gestion des catalogues VO\/VN et l&rsquo;optimisation de la conversion (demandes d&rsquo;essai\/devis).<\/span><\/td>\n<td><span data-path-to-node=\"3,1,3,0\"><a class=\"ng-star-inserted\" href=\"https:\/\/www.joseperez.fr\/\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahgKEwiRhoiQkuWSAxUAAAAAHQAAAAAQghk\">joseperez.fr<\/a><\/span><\/td>\n<\/tr>\n<tr>\n<td><span data-path-to-node=\"3,2,0,0\"><b data-path-to-node=\"3,2,0,0\" data-index-in-node=\"0\">2<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,2,1,0\"><b data-path-to-node=\"3,2,1,0\" data-index-in-node=\"0\">L&rsquo;Agence Automobile<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,2,2,0\"><b data-path-to-node=\"3,2,2,0\" data-index-in-node=\"0\">Marketing R\u00e9seau<\/b>. Sp\u00e9cialis\u00e9e dans l&rsquo;accompagnement des groupes de distribution, elle propose des solutions de marketing digital d\u00e9di\u00e9es aux concessions et agents.<\/span><\/td>\n<td><span data-path-to-node=\"3,2,3,0\"><a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.lagenceautomotive.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahgKEwiRhoiQkuWSAxUAAAAAHQAAAAAQgxk\">lagenceautomotive.com<\/a><\/span><\/td>\n<\/tr>\n<tr>\n<td><span data-path-to-node=\"3,3,0,0\"><b data-path-to-node=\"3,3,0,0\" data-index-in-node=\"0\">3<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,3,1,0\"><b data-path-to-node=\"3,3,1,0\" data-index-in-node=\"0\">Paul Vengeons<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,3,2,0\"><b data-path-to-node=\"3,3,2,0\" data-index-in-node=\"0\">GEO &#038; Google Maps<\/b>. Expert pour positionner vos garages sur le \u00ab\u00a0Local Pack\u00a0\u00bb et assurer que vos mod\u00e8les en stock apparaissent dans les r\u00e9ponses des IA (Gemini, ChatGPT).<\/span><\/td>\n<td><span data-path-to-node=\"3,3,3,0\"><a class=\"ng-star-inserted\" href=\"https:\/\/www.paulvengeons.fr\/\" target=\"_blank\" rel=\"nofollow noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahgKEwiRhoiQkuWSAxUAAAAAHQAAAAAQhBk\">paulvengeons.fr<\/a><\/span><\/td>\n<\/tr>\n<tr>\n<td><span data-path-to-node=\"3,4,0,0\"><b data-path-to-node=\"3,4,0,0\" data-index-in-node=\"0\">4<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,4,1,0\"><b data-path-to-node=\"3,4,1,0\" data-index-in-node=\"0\">Noiise<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,4,2,0\"><b data-path-to-node=\"3,4,2,0\" data-index-in-node=\"0\">Strat\u00e9gie Drive-to-Store<\/b>. Agence performante pour lier le trafic web aux visites physiques en concession, avec une forte expertise en SEO technique pour les catalogues.<\/span><\/td>\n<td><span data-path-to-node=\"3,4,3,0\"><a class=\"ng-star-inserted\" href=\"https:\/\/www.noiise.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahgKEwiRhoiQkuWSAxUAAAAAHQAAAAAQhRk\">noiise.com<\/a><\/span><\/td>\n<\/tr>\n<tr>\n<td><span data-path-to-node=\"3,5,0,0\"><b data-path-to-node=\"3,5,0,0\" data-index-in-node=\"0\">5<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,5,1,0\"><b data-path-to-node=\"3,5,1,0\" data-index-in-node=\"0\">SEO Monkey<\/b><\/span><\/td>\n<td><span data-path-to-node=\"3,5,2,0\"><b data-path-to-node=\"3,5,2,0\" data-index-in-node=\"0\">Contenu &#038; Longue Tra\u00eene<\/b>. Id\u00e9ale pour cr\u00e9er des guides d&rsquo;achat et des comparatifs de mod\u00e8les afin de capter l&rsquo;internaute d\u00e8s le d\u00e9but de sa r\u00e9flexion d&rsquo;achat.<\/span><\/td>\n<td><span data-path-to-node=\"3,5,3,0\"><a class=\"ng-star-inserted\" href=\"https:\/\/www.seo-monkey.fr\/\" target=\"_blank\" rel=\"nofollow noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahgKEwiRhoiQkuWSAxUAAAAAHQAAAAAQhhk\">seo-monkey.fr<\/a><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<h3 data-path-to-node=\"5\"><span class=\"ez-toc-section\" id=\"i\"><\/span>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Un_site_performant_et_bien_structure\"><\/span><strong>Un site performant et bien structur\u00e9<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Un_site_rapide_et_responsive\"><\/span><strong>Un site rapide et responsive<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>La premi\u00e8re chose que Google analyse, c\u2019est la <strong>vitesse de chargement<\/strong> et l\u2019adaptabilit\u00e9 de votre site. Un site lent ou mal optimis\u00e9 sur mobile risque d\u2019\u00eatre p\u00e9nalis\u00e9 dans les r\u00e9sultats. Pour \u00e9viter cela :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Optimisez le poids de vos images<\/strong> en compressant celles des v\u00e9hicules sans perdre en qualit\u00e9.<\/li>\n\n\n\n<li><strong>Utilisez un bon h\u00e9bergement<\/strong> qui garantit un chargement rapide.<\/li>\n\n\n\n<li><strong>Mettez en cache certaines donn\u00e9es<\/strong> pour acc\u00e9l\u00e9rer l\u2019affichage des pages.<\/li>\n\n\n\n<li><strong>Adaptez le design aux mobiles<\/strong>, car plus de <strong>60% des recherches auto se font sur smartphone<\/strong>.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Une_structure_claire_pour_lexperience_utilisateur_et_Google\"><\/span><strong>Une structure claire pour l\u2019exp\u00e9rience utilisateur et Google<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Un site bien structur\u00e9 aide <strong>non seulement les internautes \u00e0 trouver rapidement ce qu\u2019ils cherchent<\/strong>, mais aussi Google \u00e0 mieux indexer vos pages. Voici les pages essentielles \u00e0 inclure :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Une page pour chaque type de v\u00e9hicule<\/strong> : SUV, citadine, berline, \u00e9lectrique\u2026<\/li>\n\n\n\n<li><strong>Des fiches mod\u00e8les optimis\u00e9es<\/strong> avec des d\u00e9tails sur chaque voiture en vente.<\/li>\n\n\n\n<li><strong>Un blog<\/strong> pour r\u00e9pondre aux questions des acheteurs (<em>\u00ab\u00a0Quelle diff\u00e9rence entre leasing et achat ?\u00a0\u00bb<\/em>, <em>\u00ab\u00a0Quelle voiture hybride choisir ?\u00a0\u00bb<\/em>)<\/li>\n\n\n\n<li><strong>Un formulaire de contact accessible<\/strong> et des appels \u00e0 l\u2019action clairs (<em>\u00ab\u00a0Demander un essai\u00a0\u00bb<\/em>, <em>\u00ab\u00a0Obtenir une offre personnalis\u00e9e\u00a0\u00bb<\/em>).<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Le_referencement_local_un_levier_essentiel_pour_un_concessionnaire\"><\/span><strong>Le r\u00e9f\u00e9rencement local : un levier essentiel pour un concessionnaire<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Optimiser_sa_fiche_Google_My_Business\"><\/span><strong>Optimiser sa fiche Google My Business<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Si un client cherche un <strong>concessionnaire pr\u00e8s de chez lui<\/strong>, il tombera probablement sur <strong>Google My Business<\/strong> avant m\u00eame de voir votre site web. Il est donc indispensable de bien optimiser cette fiche :<br>\u2714 <strong>Ajoutez des photos du showroom et des v\u00e9hicules<\/strong> en stock.<br>\u2714 <strong>Remplissez les informations essentielles<\/strong> : adresse, horaires, t\u00e9l\u00e9phone, site web.<br>\u2714 <strong>Encouragez les clients \u00e0 laisser des avis<\/strong> : les avis positifs boostent votre visibilit\u00e9 locale.<br>\u2714 <strong>Mettez \u00e0 jour vos offres<\/strong> et promotions pour attirer plus de visiteurs.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Obtenir_des_backlinks_locaux_et_des_citations\"><\/span><strong>Obtenir des backlinks locaux et des citations<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Plus Google trouve votre entreprise <strong>mentionn\u00e9e sur d\u2019autres sites<\/strong>, plus il la consid\u00e8re comme cr\u00e9dible. Pour cela :<br>\ud83d\udd17 Inscrivez votre concession sur <strong>des annuaires auto<\/strong> comme La Centrale, Le Bon Coin, PagesJaunes.<br>\ud83d\udd17 Collaborez avec <strong>des sites et blogs sp\u00e9cialis\u00e9s en automobile<\/strong> pour obtenir des liens vers votre site.<br>\ud83d\udd17 Participez \u00e0 des \u00e9v\u00e9nements locaux et obtenez <strong>des mentions sur des sites d\u2019actualit\u00e9s r\u00e9gionales<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Les_bons_mots-cles_pour_capter_du_trafic_qualifie\"><\/span><strong>Les bons mots-cl\u00e9s pour capter du trafic qualifi\u00e9<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Trouver_les_requetes_les_plus_recherchees\"><\/span><strong>Trouver les requ\u00eates les plus recherch\u00e9es<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>L\u2019une des erreurs courantes est de <strong>ne pas utiliser les bons mots-cl\u00e9s<\/strong>. Il faut savoir <strong>ce que tapent r\u00e9ellement les internautes<\/strong> pour optimiser son contenu. Voici quelques exemples de requ\u00eates efficaces :<\/p>\n\n\n\n<p>\u2714 <em>\u00ab\u00a0Concessionnaire Renault Lille\u00a0\u00bb<\/em> (<em>mot-cl\u00e9 localis\u00e9 et pr\u00e9cis<\/em>).<br>\u2714 <em>\u00ab\u00a0Voitures d\u2019occasion garanties\u00a0\u00bb<\/em> (<em>intention d\u2019achat claire<\/em>).<br>\u2714 <em>\u00ab\u00a0SUV hybride comparatif\u00a0\u00bb<\/em> (<em>contenu informatif qui attire du trafic qualifi\u00e9<\/em>).<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Les_placer_aux_bons_endroits\"><\/span><strong>Les placer aux bons endroits<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Une fois vos mots-cl\u00e9s d\u00e9finis, <strong>int\u00e9grez-les strat\u00e9giquement<\/strong> :<br>\ud83d\udccc <strong>Dans les balises title et meta description<\/strong> pour am\u00e9liorer le taux de clic.<br>\ud83d\udccc <strong>Dans les titres de vos pages et fiches produits<\/strong> pour un meilleur r\u00e9f\u00e9rencement.<br>\ud83d\udccc <strong>Dans le contenu des articles de blog<\/strong> en les ins\u00e9rant naturellement.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Le_contenu_un_atout_majeur_pour_le_SEO\"><\/span><strong>Le contenu, un atout majeur pour le SEO<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Un_blog_pour_capter_du_trafic_organique\"><\/span><strong>Un blog pour capter du trafic organique<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Un blog est <strong>un excellent moyen d\u2019attirer des visiteurs<\/strong> en r\u00e9pondant aux questions qu\u2019ils se posent. Quelques id\u00e9es d\u2019articles :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>\u00ab\u00a0Les 5 voitures \u00e9lectriques les plus \u00e9conomiques\u00a0\u00bb<\/em>.<\/li>\n\n\n\n<li><em>\u00ab\u00a0Achat ou leasing : que choisir ?\u00a0\u00bb<\/em>.<\/li>\n\n\n\n<li><em>\u00ab\u00a0Comment bien n\u00e9gocier l\u2019achat d\u2019une voiture d\u2019occasion ?\u00a0\u00bb<\/em>.<\/li>\n<\/ul>\n\n\n\n<p>En publiant r\u00e9guli\u00e8rement des contenus utiles et optimis\u00e9s, vous pouvez <strong>vous positionner sur de nombreux mots-cl\u00e9s recherch\u00e9s<\/strong> et renforcer votre autorit\u00e9 dans votre secteur.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Des_fiches_produits_detaillees_et_engageantes\"><\/span><strong>Des fiches produits d\u00e9taill\u00e9es et engageantes<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Vos <strong>fiches v\u00e9hicules<\/strong> doivent \u00eatre bien r\u00e9dig\u00e9es et comporter :<br>\u2714 Une description d\u00e9taill\u00e9e avec les avantages du mod\u00e8le.<br>\u2714 Des visuels attrayants et des vid\u00e9os de pr\u00e9sentation.<br>\u2714 Des avis clients pour rassurer les acheteurs potentiels.<br>\u2714 Un appel \u00e0 l\u2019action clair pour inciter \u00e0 prendre contact.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Suivi_et_ajustements_comment_mesurer_lefficacite_du_SEO\"><\/span><strong>Suivi et ajustements : comment mesurer l\u2019efficacit\u00e9 du SEO ?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Une bonne strat\u00e9gie SEO ne s\u2019arr\u00eate pas \u00e0 la mise en place des optimisations. Il faut <strong>analyser r\u00e9guli\u00e8rement les r\u00e9sultats<\/strong> pour ajuster sa strat\u00e9gie.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Les_outils_indispensables_pour_suivre_ses_performances\"><\/span><strong>Les outils indispensables pour suivre ses performances<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ud83d\udcca <strong>Google Analytics<\/strong> : pour voir d\u2019o\u00f9 vient votre trafic et quelles pages fonctionnent le mieux.<br>\ud83d\udcca <strong>Google Search Console<\/strong> : pour v\u00e9rifier les mots-cl\u00e9s sur lesquels vous \u00eates positionn\u00e9.<br>\ud83d\udcca <strong>SEMRush ou Ahrefs<\/strong> : pour analyser votre classement par rapport \u00e0 vos concurrents.<\/p>\n\n\n\n<p>En fonction des r\u00e9sultats, vous pourrez <strong>ajuster votre contenu, am\u00e9liorer vos fiches produits et renforcer votre strat\u00e9gie de netlinking<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pourquoi_investir_dans_le_SEO_est_essentiel_pour_un_concessionnaire_automobile\"><\/span><strong>Pourquoi investir dans le SEO est essentiel pour un concessionnaire automobile ?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Le r\u00e9f\u00e9rencement naturel <strong>est un levier puissant<\/strong> pour un concessionnaire qui veut <strong>augmenter sa visibilit\u00e9 sans d\u00e9pendre des publicit\u00e9s payantes<\/strong>. Une strat\u00e9gie bien pens\u00e9e permet <strong>d\u2019attirer des acheteurs qualifi\u00e9s, de booster les ventes et d\u2019am\u00e9liorer la notori\u00e9t\u00e9 de l\u2019entreprise<\/strong>.<\/p>\n\n\n\n<p>Avec les bonnes optimisations et un suivi r\u00e9gulier, votre concession <strong>peut appara\u00eetre en t\u00eate des r\u00e9sultats de recherche<\/strong>, devan\u00e7ant ainsi la concurrence et captant l\u2019attention des acheteurs d\u00e8s leur premi\u00e8re recherche.<\/p>\n\n\n\n<p>Alors, \u00eates-vous pr\u00eat \u00e0 dominer le march\u00e9 automobile local gr\u00e2ce au SEO ? \ud83d\ude80<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un concessionnaire automobile qui n\u00e9glige son&nbsp;r\u00e9f\u00e9rencement&nbsp;laisse ses clients filer chez la concurrence. En vous appuyant sur un consultant SEO freelance, avec une approche digne d\u2019une agence SEO, vous pouvez enfin transformer vos visites en essais, puis en ventes en concession. Pourquoi un concessionnaire doit-il travailler son SEO ? Aujourd\u2019hui, lorsqu\u2019un acheteur potentiel cherche une voiture&#8230;<\/p>","protected":false},"author":1,"featured_media":253078,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","rank_math_title":"Agence SEO Concession automobile + 17 ans d'exp\u00e9rience \ud83d\ude80","rank_math_description":"Concessionnaire automobile \ud83d\ude0e Attirez + de clients avec le SEO : optimisation locale, contenu et strat\u00e9gies \u2706 06 31 37 55 04","rank_math_focus_keyword":"SEO Concessionnaire automobile","rank_math_canonical_url":"","rank_math_robots":"","footnotes":""},"class_list":["post-252603","page","type-page","status-publish","has-post-thumbnail","hentry"],"rank_math_description":"Concessionnaire automobile \ud83d\ude0e Attirez + de clients avec le SEO : optimisation locale, contenu et strat\u00e9gies \u2706 06 31 37 55 04","rank_math_title":"Agence SEO Concession automobile + 17 ans d'exp\u00e9rience \ud83d\ude80","_links":{"self":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/pages\/252603","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/comments?post=252603"}],"version-history":[{"count":11,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/pages\/252603\/revisions"}],"predecessor-version":[{"id":261593,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/pages\/252603\/revisions\/261593"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media\/253078"}],"wp:attachment":[{"href":"https:\/\/www.joseperez.fr\/en\/wp-json\/wp\/v2\/media?parent=252603"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}