{"id":249532,"date":"2020-06-26T05:58:11","date_gmt":"2020-06-26T03:58:11","guid":{"rendered":"https:\/\/websitedemos.net\/astra-lite-demo-1\/?page_id=19"},"modified":"2026-05-21T10:21:45","modified_gmt":"2026-05-21T08:21:45","slug":"a-propos","status":"publish","type":"page","link":"https:\/\/www.joseperez.fr\/en\/a-propos\/","title":{"rendered":"About us"},"content":{"rendered":"
Name<\/strong><\/td>Jos\u00e9 Perez<\/td><\/tr>
Occupation<\/strong><\/td>Senior SEO Consultant & Freelance Search Marketing Expert<\/td><\/tr>
Location<\/strong><\/td>Rennes, Brittany, France<\/td><\/tr>
In operation since<\/strong><\/td>2007 (17 years of experience in digital web marketing)<\/td><\/tr>
Freelance since<\/strong><\/td>2009<\/td><\/tr>
Related organization<\/strong><\/td>Jloo SEO Agency, Nantes (partner)<\/td><\/tr>
Specialties<\/strong><\/td>Technical SEO audit, backlink building, semantic strategy, e-commerce SEO, GEO (Generative Engine Optimization)<\/a><\/td><\/tr>
Proficient in CMS<\/strong><\/td>WordPress<\/a>, Shopify<\/a>, PrestaShop<\/a>, WooCommerce<\/a><\/td><\/tr>
Clients we serve<\/strong><\/td>+150 (small businesses, SMEs, large enterprises, e-commerce)<\/td><\/tr>
Google Rating<\/strong><\/td>4.9\/5 based on verified reviews<\/td><\/tr>
Certifications<\/strong><\/td>QASEO (SEO Camp<\/a>), Google Ads<\/td><\/tr>
Training<\/strong><\/td>Master's in Internet Marketing & Commerce (L\u00e9onard de Vinci, Paris) \u00b7 Professional Bachelor's Degree in SEO and Web Content Writing (IUT Mulhouse)<\/td><\/tr>
Contact<\/strong><\/td>\ud83d\udcde 06 31 37 55 04<\/a> \u00b7 \u2709\ufe0f contact@joseperez.fr<\/a><\/td><\/tr>
External profiles<\/strong><\/td>LinkedIn<\/a> \u00b7 Website<\/a> - Amazon<\/a><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Who am I?<\/h2>\n\n\n\n

My name is Jos\u00e9 Perez, I am Freelance SEO and SEA consultant based in Rennes<\/strong> (Brittany, France). I have been working in SEO since 2007, and I have accumulated 17 years of experience<\/strong> in digital web marketing, and I have worked with more than 150 customers<\/strong>, from local small businesses to high-volume e-commerce sites.<\/p>\n\n\n\n

I am also partner at the\u2019Jloo SEO Agency in Nantes<\/a><\/strong>, which allows me to combine the flexibility of a freelancer with the expertise of a specialized team.<\/p>\n\n\n\n

Rated 4.9\/5 on Google<\/strong> \u2014 My clients appreciate the clarity of my communication, the measurable impact on their revenue, and my responsiveness.<\/p>\n\n\n\n

\ud83d\udcde 06 31 37 55 04<\/a> \u2709\ufe0f contact@joseperez.fr<\/a> \ud83d\udcbc LinkedIn<\/a><\/p>\n\n\n\n

My career path: from in-house marketer to freelancer<\/h2>\n\n\n\n

My career path has given me a comprehensive understanding of the industry, from both the client\u2019s and the service provider\u2019s perspectives.<\/p>\n\n\n\n

2007 \u2014 First professional contract with FC Lorient.<\/strong> It was while working at the professional soccer club in Brittany that I first learned about search engine optimization. Results achieved later while working with the club: +77% increase in SEO traffic and 1,028 top-10 Google rankings<\/a>.<\/p>\n\n\n\n

Web agencies \u2014 Raccourci, Soluxa, D-Klik.<\/strong> Managing dozens of client accounts at the same time has instilled in me a commitment to measurable results and meeting deadlines.<\/p>\n\n\n\n

At the advertiser\u2019s \u2014 Planet\u2019Puzzles & Groupe Fideip.<\/strong> Managing SEO in-house with a direct revenue target changes the perspective. At Planet\u2019Puzzles, I achieved the #1 on Google for the keyword \u00abpuzzle\u00bb<\/strong>, +110% in revenue<\/strong> and \u221240 % cost per acquisition<\/strong> within 24 months.<\/p>\n\n\n\n

Since 2009 \u2014 Freelancer & Partner Jloo Agency Nantes<\/a>.<\/strong> I work with companies of all sizes on natural referencing<\/a>, the netlinking<\/a>, the Google Ads campaigns<\/a> and e-commerce optimization.<\/p>\n\n\n\n

What sets me apart: my \u00abTechnique-First\u00bb SEO approach\u00bb<\/h2>\n\n\n\n

Most SEO consultants focus on content first and then on the technical aspects. My approach is the opposite. Thanks to my dual expertise in web development<\/strong> (HTML, CSS, PHP, SQL) and SEO<\/strong>, I always start by laying the technical foundation of the site before working on the content and links. This is the method I call the \u00abTechnique-First\u00bb approach.<\/p>\n\n\n\n

Pillar 1 \u2014 Fixing the technical foundation (months 1\u20132)<\/h3>\n\n\n\n

I identify and fix technical issues on your website myself\u2014crawling, indexing, page load speed, URL structure, structured data\u2014without having to wait for a third-party developer. This autonomy speeds up the implementation of recommendations by 2 to 4 weeks compared to a traditional consultant who writes recommendations but cannot implement them.<\/p>\n\n\n\n

Pillar 2 \u2014 Building Semantic Authority (Months 2\u20136)<\/h3>\n\n\n\n

Now that the technical hurdles have been cleared, I'm working on the content<\/a> and the netlinking<\/a> on a site that can fully benefit from it. I think of internal linking as a family tree\u2014it\u2019s the method that helped Planet\u2019Puzzles reach the #1 ranking for \u00abpuzzle.\u00bb.<\/p>\n\n\n\n

Pillar 3 \u2014 Measure, adjust, sustain (on an ongoing basis)<\/h3>\n\n\n\n

Each mission is based on quantitative targets<\/strong> and a monthly reporting<\/strong> based on three concrete metrics: Google rankings, organic traffic, and revenue directly generated by SEO. No vague promises: a commitment backed by data.<\/p>\n\n\n\n

Unlike traditional agencies<\/strong> where projects are passed back and forth between project managers, writers, and developers, I am your single point of contact<\/strong> throughout the entire chain: SEO audit<\/a> (technique<\/a>, semantics<\/a>, competitive analysis), content, backlinking, and reporting.<\/p>\n\n\n\n

My Key Figures<\/h2>\n\n\n\n